Jobs · Marketing

Performance Marketing Manager, Marketplace Partnership

Front Row · New York, NY · Yesterday
RemoteRemoteMarketing$115k–$125k/yrFull-time

Key Responsibilities

  • Take ownership of paid growth marketing initiatives (PPC, Programmatic) for key accounts on the Amazon marketplace.
  • Possess expertise in understanding an Omni-Marketplace ecosystem to lead, build, drive, and optimize successful marketing campaigns within and not limited to, Amazon Sponsored Ads, DSP, and additional Marketplace's (Walmart, Kroger, Instacart, etc).
  • Report on KPIs and results to key stakeholders, presenting findings and next steps to clients.
  • Daily use of reporting to support the story behind your clients’ KPIs, confidently interpreting trends and making recommendations as a result.
  • Conduct weekly, monthly, quarterly, and annual calls to review trends, performance, and provide innovative marketplace strategies.
  • Proactively identify new and emerging opportunities to drive growth and evolution on an ever changing and evolving marketplace.
  • Tie in comprehensive knowledge of categorial trends and insights, and how outside factors are impacting the overall narrative.
  • Facilitate communication and strategize with account, analytics and creative teams to optimize brand performance.
  • Plan and execute digital ad campaigns to meet goals provided by key stakeholders.
  • Make recommendations to continually improve performance by analyzing internal results, competitive data, and keeping on top of industry trends and client goals.
  • Serve as a team leader for junior members of the team by providing trainings, process improvement, QAing deliverables, and delegating tasks.
  • Coach, mentor and delegate tasks & responsibilities to junior members on joint accounts, also cross-regional, where you serve as lead. Focus on development and shared knowledge across the team.

Requirements

  • 3+ years of Retail Media Experience.
  • Amazon Vendor Central Experience Required, Seller Central is a plus.
  • Budget management of over $250,000 per month preferred.
  • Strong data analytics and strategy background.
  • Client Facing Experience navigating complex client needs & personalities (agency experience a plus).
  • Advanced Excel knowledge and skills.
  • DSP, email, push, display and/or other advertising channels are pluses.
  • Familiarity with Google Drive, Docs, Sheets and Slides.
  • Excellent time management and organizational skills.
  • Excellent communication and presentation skills.
  • Experience with PPC tools, such as Helium 10 or DataHawk are a plus.

Benefits

  • Health, dental and vision
  • PTO
  • Summer Fridays
  • Education Stipend
  • Wellness and commuter benefits

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