Performance Management

Employee engagement is a critical business imperative in today’s environment of increased competition, economic uncertainty and quest for business sustainability. Studies have shown that employee engagement and commitment to their employer can have a direct correlation to retention, productivity, and, ultimately, core business value. The Employment Value Proposition (EVP) is a concept that is commonly associated with candidate perception and recruiting, but is just as important in employee retention and engagement. The Employment Value Proposition (EVP) is the set of attributes that the labour market and current employees perceive as the value they gain through employment at an organisation. According to the Corporate Leadership Council’s research a well thought through and executed EVP can: Improve the commitment of new hires by up to 29%Reduce new hire compensation premiums by up to 20%Increase the likelihood of employees acting as advocates from an average of 24% to 47%Ensure much greater commitment in new hires – up to 38%. Organizations with poor delivery of the EVP typically have less than one in ten employees who are highly committed to the organization after one month of employment.Sustain commitment. EVP delivery has lasting impact on new hires. After 12 months of employment, 31% of new hires had the highest levels of commitment at organizations with strong EVP delivery. That number is remarkably lower at organizations with poor EVP delivery, 3%. (Corporate Leadership Council, 2006). In addition an effective EVP allows organisations to source more deeply within the labour market, increasing its access to passive candidates. This is important for organisations who want to secure the best talent in an increasingly difficult talent market. The Talent Hub assists organisations in defining and segmenting their EVP, ensuring that the HR processes and policies support the EVP and implementation. The EVP is also at the core of a successful employer brand. To be truly successful, an employer brand needs to reflect who you are as an organisation and be incorporated into every aspect of the employee experience.