Jobs · Management · North Carolina

Partnership Development, Director

Charlotte Hornets · Charlotte, NC · 5 mo ago
ManagementFull-time

Duties And Responsibilities

Meet (and exceed) all personal revenue goals through the development and sale of marketing partnerships for all HSE Brands.

Manage all phases of the new business development process (identification, research, outreach, qualification, needs analysis, brainstorms, proposal building, negotiation, and closing) for their individual pipeline.

Identify potential partners within assigned business categories and maintain prospect pipeline, initiate professional outreach and qualification of prospects to determine fit and capacity, and conduct comprehensive needs analysis to diagnose often-hidden marketing objectives and business goals.

Work cross-departmentally with internal stakeholders to create robust programming that leverages deep business insights to align with client objectives, communicate relevant brand attributes, and engage target markets.

Create creative, customized, and comprehensive proposals that follow a compelling narrative with a value proposition that delivers on a potential partner’s marketing objectives.

Successfully negotiate and close partnerships that will drive measurable and impactful results for partners, enhance the fan experience, and maximize revenue for the company.

Collaborate with business intelligence to optimally utilize available tools and resources, including but not limited to CRM software, audience and fan segmentation, lead generation and prospecting tools, sponsor impact studies, social media reporting, etc.

Serve as a primary point of contact for prospective partners.

As a host to prospects at a variety of events, compile, report, enter, collect, forecast, and track accurate account elements, billing fulfillment and contract information, as well as reports pertaining to proposals, contracts, budgets, and other account details into Tableau, KORE, and other data driven resources used by HSE.

Prepare documents as needed, including expense reports, account budgets, memos, letters, contracts, spreadsheets, and other traditional business tools.

Required Skills, Experience, And Abilities

  • College degree in Business Administration, Marketing or related field from an accredited college or university (preferred).
  • 5+ years of sports partnership sales experience with a tangible track record of success.
  • Proficient or ability to learn various corporate-based systems and CRM data driven technologies applied in today’s sports & entertainment industry such as Microsoft Office Suite, KORE, etc.
  • Possess proven track record of meeting and exceeding revenue goals, selling and fostering sizable, long-term partnerships through a thoughtful, forward-thinking, structured, and focused approach to the market.
  • Highly self-motivated and goal-driven professional with a competitive, results-oriented mindset, demonstrating confidence, resilience, and the ability to proactively pursue objectives and outperform targets.
  • Continuous pursuit of training and professional development, proactively strengthening partnership sales expertise, refining negotiation and relationship-building skills, and remaining current with industry trends to drive partner success.
  • Strong organizational communications with high interpersonal skills to handle sensitive situations, and confidential information.
  • Able to organize work effectively, conceptualize and prioritize objectives and exercise judgment based on an understanding of policies and activities.
  • Independent judgment to plan, prioritize and organize a diversified workload.
  • Able to coordinate multiple tasks and projects.
  • Able to demonstrate poise, tact and diplomacy, strong teamwork proficiency required.
  • Presents self in professional manner and have ability to interact with all levels of organization and outside contacts.

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