Partner Marketing Manager, Brand and Integrated Marketing Fire TV
Amazon · Santa Monica, CA · 2 days ago
Public RelationsFull-time
About the role
The Partner and Growth Marketing team is responsible for enabling best in class marketing with our Fire TV app partners while driving growth for Fire TV. We are seeking a hands-on Marketing Manager to manage partner relations, curate title selection and manage partner approvals.
Responsibilities
- Drive integrated marketing ideas that creatively break through while driving core KPIs around awareness, customer acquisition, subscription growth, and engagement.
- Collaborate closely with the broader Fire TV product and business teams, Business Development, Amazon Ads, and other key internal partner teams.
- Develop and execute test and learn plans (copy, creative, targeting) for continuous performance improvement and optimization of campaigns.
- Drive operational excellence through the development and maintenance of scalable frameworks, SOPs, and best practices that enable consistent, high-quality campaign execution and continuous improvement across the team.
- Identify win-wins for Fire TV and partner to aid in the negotiation and sell-in of co-marketing programs.
- Provide inputs into status updates and quarterly business reviews for senior leadership.
Qualifications
- Bachelor's degree, or equivalent experience in written and oral communication, including the ability to communicate with all levels in the organization (technical, business, executive).
- Experience using data and metrics to determine and drive improvements.
- Experience in building, executing and scaling cross-functional marketing programs.
- 3+ years of professional non-internship marketing experience.
Preferred Qualifications
- Experience in partnership marketing.
- Experience in the entertainment industry.
Pay
Base salary range: $93,300.00 - $163,300.00 USD annually
Schedule
Full-time