Paid Social Strategist

About Our Client:This organization operates as an integrated marketing agency serving digital disruptors and Fortune 500 companies. It focuses on leveraging audience data and insights to create effective content and creative strategies that enhance brand presence across digital media platforms. The company addresses the challenge of connecting brands with their audiences through innovative and data-driven marketing solutions, supporting business growth in a competitive digital landscape. It has a presence across the U.S. and fosters a collaborative environment dedicated to professional development. About the Opportunity:The PAID SOCIAL STRATEGIST is responsible for leading the strategic direction and performance of paid social media campaigns for multiple clients. This role involves translating data into actionable insights, developing comprehensive full-funnel strategies, and serving as a trusted advisor to clients. The strategist ensures campaigns evolve with changes in consumer behavior, creative performance, and platform updates, contributing directly to client success and the organization's impact in digital marketing. Responsibilities:Manage day-to-day paid social strategy and performance narratives for assigned client accountsDevelop full-funnel strategies including budget allocation, audience targeting, campaign structure, and optimizationProvide proactive recommendations and clear points of view to clientsAnalyze campaign performance to identify key drivers, risks, and opportunitiesCreate learning agendas and testing plans across creative, media, audiences, and measurementCollaborate with Activation and cross-functional teams to align execution with strategy and support campaign quality assuranceMaintain operational ownership of budgets, forecasting, and campaign accuracyBuild relationships with platform partners to leverage new capabilities and advance client programs Requirements:Minimum of 3 years hands-on experience in paid social media across at least four major platforms (e.g., Meta, TikTok, Pinterest, Snapchat, Reddit, LinkedIn, YouTube)Proven ability to independently develop paid social strategies aligned with client goals and performance dataStrong analytical skills to interpret performance data into strategic narrativesExperience managing client communications and confidently presenting recommendationsIn-depth understanding of full-funnel paid social strategy, creative testing, and platform best practicesStrong skills in budget management, forecasting, and organization with attention to detailSelf-motivated and proactive with the ability to work independentlyProficient in Excel or Google Sheets, including pivot tables and large datasets; certifications in digital marketing platforms are advantageous Pay Range and Compensation Package:Salary range: $77,000 to $87,000 USD, determined by experience and geographic locationEligibility for bonuses discussed during recruitment process Benefits & Perks:Remote-first work environment supporting flexibility and connectionComprehensive medical, dental, and vision insuranceGenerous retirement programParental leave and return-to-work supportFlexible Time Off, sabbaticals, paid holidays, quarterly company recharge days, and holiday closure in DecemberLearning and development opportunitiesCommitment to diversity, equity, inclusion, and belonging practices Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin. Note:RemoteHunter is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.