Paid Social Manager
Fully Remote Job.
About the role
The organization operates in the marketing technology industry, specializing in AI-powered marketing solutions. It addresses challenges marketers face in acquiring, growing, and retaining customers by leveraging advanced artificial intelligence and a large proprietary database. This platform unifies identity, intelligence, and omnichannel activation to enable personalized marketing at an individual level across multiple channels, serving enterprise clients across various verticals. The Senior Paid Social Manager is responsible for managing end-to-end paid social advertising campaigns for clients. This role is central to executing and optimizing large-scale campaigns primarily on platforms such as Meta, TikTok, Pinterest, and Snapchat. It focuses on delivering performance-driven solutions, providing strategic insights, and ensuring campaigns meet client goals through effective media activation.
Responsibilities
- Build and manage paid social campaigns aligned with media plans
- Serve as the primary contact and media expert for assigned client accounts
- Optimize campaigns promptly to maintain pacing and performance
- Provide actionable insights and recommendations based on campaign objectives
- Utilize the organization’s data resources to identify and target audiences for campaign scaling
Requirements
- Minimum of 2 years hands-on experience with Meta Ads Manager
- Experience with TikTok, Snapchat, or other paid social platforms is advantageous but not required
- Strong knowledge of paid media mechanics including pixel implementation, KPI optimization, audience targeting, and bid/budget management
- Effective written and verbal communication skills, capable of conveying nuanced information confidently
- Strong quantitative abilities with attention to detail
- BA/BS degree, preferably with quantitative coursework; experienced candidates may be considered without
Pay
Salary range: $60,000.00 to $98,000.00, depending on location and experience.
Benefits
- Unlimited paid time off
- Comprehensive medical, dental, and vision coverage
- Employee equity and stock purchase plan
- Employee discounts, virtual wellness classes, and pet insurance