Paid Search Specialist

About the role

This isn't just a task-based role. For the first two weeks, you will work closely with our consultant auditing, architecting, and executing a high-performing paid acquisition program.

Responsibilities

• Build & Scale Programs: Design, launch, and manage high-impact campaigns across Google Ads and Meta (Facebook/Instagram).
• Trend Analysis & Optimization: Actively analyze market trends and platform shifts, translating data into actionable campaign pivots.
• Full-Funnel Management: Audit and improve our pipeline systems, tracking user journeys from initial display ads all the way down to final conversion.
• Strategic Reporting: Lead weekly check-ins with management.

Requirements

• Experience: 3–5 years of proven experience managing paid search (Google) and paid social (Meta) campaigns with a track record of scaling budgets efficiently.
• Analytical & Detail-Oriented: You have a near-obsessive eye for detail. You see the story behind the data and notice anomalies before they become expensive problems.
• Pipeline Thinker: Deep understanding of attribution, data tracking, and how CRM/pipeline systems integrate with ad platforms.
• Exceptional Communicator: You can break down complex digital marketing concepts into plain, strategic English for management.
• Cultural Fit: You thrive in a collaborative, growth-minded environment. You are proactive, transparent about failures, and genuinely excited about teaching others.