PAID SEARCH ADS SPECIALIST

Exults is a Fort Lauderdale-based internet marketing firm that helps clients dominate their field with hard-hitting digital marketing campaigns. We offer a fun, positive, and collaborative culture with a fast-paced yet low-stress environment and high team member retention.

About the role

We’re looking for motivated, entry- and intermediate-level Paid Search Ads professionals to join our collaborative team. No experience is necessary if you’re a lifelong learner, detail-oriented, and a strong communicator with drive and ambition.

Responsibilities

• Build and execute direct-response Paid Search campaigns across Exults’ client portfolio.
• Collect data and build reports on spend, clicks, revenue, and other SEM KPIs.
• Write compelling ad copy using client brand messaging and keyword research to meet campaign KPIs.
• Join a team of digital marketing specialists focused on driving growth for Exults clients.
• Assist in developing marketing strategies to achieve client business objectives.
• Design and execute effective digital marketing campaigns using Google Ads, Bing Ads, and other channels.
• Ensure internal paid search processes are best-in-class.
• Stay current on industry trends to implement best practices and collaborate with cross-functional teams.
• Develop an expert-level understanding of how Search, Social, Display, and Web Development work together to deliver results.

Requirements

• A degree in Marketing, PR, Business Management, or a related field.
• Experience using Excel (formulas, templates, tables/pivot tables).
• Proficiency with Google Ads, Analytics, Tag Manager, Data Studio, and Campaign Manager (preferred).
• Experience with SEM reporting and analytical tools (preferred).
• Experience drafting, testing, and optimizing ad copy (preferred).
• Experience with paid social ads (Facebook/Meta, Instagram, Twitter, TikTok, Pinterest, etc.) (preferred).
• A passion for growing businesses and understanding client business models.
• Strong desire to learn independently and exceptional communication skills.
• Creative problem-solving skills and the ability to think on your feet.

Benefits

• Full health, vision, and dental coverage.
• Generous paid time off, including all major holidays.