Paid Media Associate, Hybrid

About the role

Paid Media Associate, Hybrid Hybrid is seeking a motivated, analytical, and results-driven Paid Media Associate to join our growing Digital team. In this role, you'll execute and optimize paid media campaigns for higher education clients around the world, helping institutions connect with prospective students through innovative, data-driven digital marketing strategies. As a Paid Media Associate, you'll manage campaigns across Google Ads, Meta, and other digital advertising platforms while partnering with Account Managers, Digital Strategists, and clients to deliver measurable performance. You'll analyze campaign data, uncover actionable insights, and continuously optimize campaigns to maximize results across multiple channels. This is an excellent opportunity for someone looking to grow their expertise in paid search, paid social, and emerging media platforms while working on global campaigns with significant budgets in a collaborative, fast-paced agency environment. This hire will be based in our Philadelphia, PA office.

Responsibilities

• Plan, build, launch, and manage paid media campaigns across Search, Social, and Programmatic platforms. Execute campaign optim