Paid Advertising Expert

About the role

Blayzer Digital, one of St. Louis’ top-rated marketing agencies, is seeking a Digital Advertising Expert specializing in PPC and SEO to join our team. The ideal candidate will be passionate about driving results through data-driven strategies and enjoy helping clients grow their online presence.

Responsibilities

• Create and implement effective PPC & SEO strategies
• Manage end-to-end campaigns from keyword research to continuous optimization
• Analyze and improve campaigns using analytics tools
• Communicate campaign progress and provide recommendations to clients
• Mentor junior team members to share expertise and help develop their digital marketing skills

Requirements

• 3+ years of hands-on experience with SEO and PPC campaign management
• Strong understanding of SEO best practices, on-page optimization, and link-building strategies
• Proven experience in PPC platforms (Google Ads, Meta Business Suite, etc.) including keyword research, ad copywriting, and conversion optimization
• Proficiency in analytics tools such as Google Analytics (GA4), Google Tag Manager, and Google Merchant Center
• Google Ads and Analytics certifications are required
• Excellent communication, time management, and problem-solving skills
• Experience with platforms like YouTube Ads, LinkedIn Ads, TikTok Ads, and Apple Search Ads is a plus

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field
• Passion for digital marketing and a desire to continuously learn and adapt
• Ability to work independently and as part of a team
• Strong organizational and project management skills

Skills

• SEO and PPC campaign management
• Keyword research and ad copywriting
• Conversion optimization
• Analytics and reporting
• Collaboration and mentorship

Benefits

• 401(k) match
• Health, dental, and supplemental insurance
• Casual office setting and team events
• Flexible work from home options

Pay

Competitive salary based on experience

Schedule

Full-time position