ONLINE BUSINESS HEAD OF PROGRAMS

About the role

The mission of the Head of Programs is to contribute to the overall profitability of Gardenary by bringing strategy and quality to the execution of Kitchen Garden Academy (KGA), Gardenary Consultant Certification (GCC), and other future course offerings in order to provide a high-end, continuously improving experience for our students and Gardenary Certified Coaches. GCC, our certification program, serves 300+ students each quarter in our quarterly certification cohorts; these are advanced gardeners who are working to start a garden consulting business. The Head of Programs will understand the intricate components of this certification program, and the mission of this role will be recruiting, training, and managing relationships of both internal and contracted coaches that will embody our values and present our content with excellence.

Responsibilities

• Develop and oversee the implementation of a comprehensive engagement strategy to maximize student participation and completion rates for the Gardenary Consultant Certification program
• Leverage innovative engagement tactics, such as gamification, social media, and interactive content, to keep students motivated and invested throughout the program
• Analyze program data and student feedback to identify areas for improvement and implement data-driven enhancements
• Collaborate closely with the marketing and content teams to ensure seamless integration of engagement initiatives across all touchpoints
• Stay up-to-date with the latest trends and best practices in online learning, engagement, and program management
• Manage a team of contract coaches to execute on engagement initiatives
• Set and track key performance indicators (KPIs) to measure the success of engagement strategies and make data-driven decisions
• Develop and maintain strong relationships with program stakeholders, including instructors, students, and industry partners
• Lead weekly zoom meetings for Kitchen Garden Academy students and Gardenary Consultant Certification Students
• Develop and maintain a comprehensive departmental budget
• Collaborate cross departmentally to plan and produce live events
• Develop and own program strategy and schedule for future membership program

Skills and experience

• Bachelor’s degree in a relevant field, such as business, marketing, or education; master’s degree preferred
• 5+ years of experience in program management, with a strong track record of driving high engagement and completion rates
• Proven expertise in developing and implementing successful engagement strategies, with a focus on social media, gamification, and interactive content
• Excellent analytical and problem-solving skills, with the ability to leverage data to inform strategic decisions
• Strong communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams
• Experience in the education or online learning industry
• Passion for lifelong learning
• Bonus points for being passionate about gardening

Benefits

• Generous PTO and Sick Leave: 3 weeks discretionary PTO, 10 wellness days, and 12 paid holidays per year
• Summer Week of Rest: company-wide shutdown during the first week of July
• Healthcare Reimbursement: $500/month
• Retirement Savings Plan: 401(k) with 100% match on deferrals up to 3% of compensation plus 50% match on deferrals between 3% and 5% of compensation

Pay

$100,000–$120,000, based on experience