On and Off Premise Beer Sales Representative
Company Description
Enthuse is an education‑led marketing agency. We’re a passionate team of marketers, educators, and instructional designers all dedicated to a singular mission – we teach the world to love our client’s brands. We’re also one of the fastest growing WBENC‑certified, 100% women‑owned and led marketing agencies in the United States. Each year we devote a portion of our profits to help empower other women entrepreneurs who often don’t have equitable access to resources like capital, mentorship, and community.
Job Description
We are seeking an On/Off Premise Beer Sales Representative for our Arlington, VA, territory. The Beer Sales Representative works alongside distributor partners and the local supplier distributor manager to ensure successful sale, volume growth, distribution, brand presence and positioning of the supplier’s portfolio within a set list of on‑premise accounts and/or large and small format off‑premise accounts throughout the assigned territory.
Responsibilities
- Pursue new opportunities for distribution and impact local market to upsell, secure multiple SKU distribution, cooler visibility and displays.
- Work closely with local distributor manager and distributor partner to collaborate on goals and objectives, ensure proper product inventory, and proactively manage out‑of‑stock issues.
- Provide training to accounts on brand/product(s), including ingredients and pairings, brewing process, history, quality and current trends.
- Maintain store shelf standards and inventory, including rotation of products, checking date codes, processing restocks and reorders as necessary according to planogram standards.
- Sell‑in and build brand displays according to off‑premise standards.
- Execute POS programs to standard.
- Assist in executing impactful promotions and educational presentations, both independently and with team members, at accounts.
- Utilize online database and systems to track all territory progress.
- Maintain open communication with field and HQ.
- Manage budget and maintain records for monthly reconciliation.
- Ensure compliance with all alcoholic beverage regulations.
Physical Demands
- Regularly lift, carry, push, and/or pull items weighing at least 15 pounds and up to 50 pounds.
- Perform physical tasks associated with the role, including moving materials, equipment, and supplies as needed.
- Ability to stand, walk, bend, stoop, reach, and perform repetitive motions for extended periods as required.
- Climb, kneel, and stoop to arrange and display point‑of‑sale materials.
Qualifications
- Associates Degree and/or Bachelor’s Degree preferred.
- Must be 21 years or older.
- 1–3 years demonstrated sales experience, preferably of beers, wines and spirits.
- Previous retail or off‑premise work experience is a plus.
- Working knowledge of Microsoft Office.
- Live in assigned territory with access to reliable transportation – large vehicle preferred.
- Valid driver’s license, registered and insured vehicle with clean driving record/background check.
- Ability to lift and move cases of product frequently.
- Bilingual (English and Spanish) a plus.
- Willingness to work weekends and holidays, as needed.
- Manage administrative tasks with attention to agency compliance guidelines and standards.
Compensation & Benefits
The base compensation range for this classification is $45,000 – $70,000 annually. Pay is determined by factors such as prior employment history, job‑related skills and qualifications, length of service, brand program, and geographic location. This classification is bonus‑eligible, with bonus potential subject to applicable bonus plan terms and conditions.
This position offers incentive opportunities plus full benefits, including:
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k) with match
- Paid time off (PTO)
- Additional benefits and incentives