Jobs · Marketing · Pennsylvania

Nuuly Integrated Brand Marketing Manager

Nuuly · Philadelphia, PA · 1 mo ago
MarketingFull-time

Nuuly is looking for an Integrated Brand Marketing Manager to lead our Always On brand execution and grow our footprint through sponsorship marketing. You'll manage integrated campaigns from concept to execution and build campaigns that put Nuuly in front of new audiences. This role is ideal for someone who thinks in full‑funnel campaigns and knows how to turn a sponsorship into a genuine brand moment to drive awareness.

Responsibilities

  • Manage end‑to‑end execution of Nuuly's Always On integrated marketing strategy, including two annual Brand Campaigns and seasonal campaigns.
  • Partner cross‑functionally with creative, influencer, social, paid media, and PR teams to deliver seamless assets.
  • Monitor campaign performance and translate data into insights that sharpen future work.
  • Identify and manage sponsorship opportunities that align with Nuuly's brand goals and expand reach into new audiences.
  • Build and manage relationships with marketing partners, developing co‑branded content and campaign integrations that extend brand relevance.
  • Report on sponsorship performance and turn results into clear, actionable recommendations.
  • Champion the Nuuly brand identity, ensuring messaging, visual identity, and tone remain consistent across every touchpoint.
  • Stay close to the target audience, market trends, and competitive landscape to keep strategy sharp.
  • Activate and maintain brand voice in every activation through cross‑functional collaboration.
  • Contribute to brand positioning, messaging, and value proposition development.

Qualifications

  • Bachelor's degree in marketing, business, or a related field (advanced degree preferred).
  • 5+ years of experience in brand marketing, integrated campaign management, or related roles.
  • Strong understanding of brand strategy, marketing principles, and consumer behavior.
  • Proven track record of developing and executing successful integrated marketing campaigns.
  • Experience managing collaborations and brand partnerships.
  • Excellent project management skills with the ability to prioritize tasks and meet deadlines in a fast‑paced environment.
  • Strong analytical skills; ability to derive insights from data and translate them into actionable recommendations.
  • Exceptional communication and interpersonal skills for effective collaboration with cross‑functional teams and external partners.
  • Creative thinker with the ability to generate innovative ideas and solutions.

Benefits

  • Medical, dental, and vision coverage.
  • Paid time off (PTO).
  • Generous employee discounts.
  • Retirement savings plans.
  • Additional perks and benefits available based on location and employment status.

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