National Account Manager - Kroger

About the role

The National Account Manager role, located in the Cincinnati, OH area, is a key contributor to the success and growth of GoGo SqueeZ brands at key retail partners. In close partnership with the Director of Sales – Kroger, you will identify and develop strategic opportunities while strengthening relationships with customers and collaborating with internal teams. This role is instrumental in designing and executing initiatives that support the company’s vision and financial objectives, helping reach new levels of market leadership and sustainable growth. Strong category management skills and the ability to deliver engaging, customer-facing presentations are essential. Success requires managing multiple priorities, building strong partnerships, and maintaining a focus on quality and results.

Responsibilities

• Expand existing business by managing key accounts and leveraging new and existing relationships.
• Assist the Sales Director in identifying key divisional opportunities.
• Utilize company resources to increase distribution and ensure ongoing customer satisfaction.
• Conduct key customer presentations and develop supporting materials with the marketing team.
• Represent the company at trade shows, distributor events, and retailer functions.
• Monitor and report on distribution, retail pricing, and competitive activity.
• Build, update, and interpret multiple business metrics through weekly/monthly reporting.
• Implement Category Management best practices with designated brokers, distributors, and retail accounts.
• Use internal, syndicated, and customer data to generate external sales insights, recommend SKU rationalization, and identify market trends.
• Collaborate with the Sales Director to develop specific planograms.
• Partner with cross-functional teams including Category Management, Revenue Growth Management, Sales Operations, Marketing, Demand Planning, Logistics, Customer Service, Finance, and HR.
• Communicate effectively and in a timely manner with internal team members.
• Manage and report competitive activity such as pricing, promotions, and new product launches.
• Oversee customer forecasts, inventory, and demand planning.
• Work with the Sales Director to achieve budgeted sales, profit, and distribution goals.
• Support the annual budget planning process.
• Manage assigned financial budgets, including trade deduction management.
• Complete all other duties as assigned.

Requirements

• Bachelor’s degree strongly preferred.
• Minimum 2+ years of successful experience in CPG category management or sales.
• Proven analytical skills, including expertise in Circana/Nielsen, Market 6, and 84.51 Stratum.
• Experience with Trade Point, 1WS/VIP, Kroger Supplier Hub, and Lavante is preferred.
• Prior experience with Kroger and Center Store is a plus.
• Strong attention to detail and ability to operate effectively in a dynamic environment.
• Passionate sales professional with the ability to lead client calls and close sales.
• High level of integrity and consistently models excellence.
• Exceptional presentation and communication skills, both written and verbal.
• Entrepreneurial spirit and genuine enthusiasm for business growth.
• Self-motivated, curious, and able to work independently without extensive supervision.
• Proven track record of achieving goals, exceeding sales plans, and acquiring and growing new retail clients.
• Builds relationships quickly and leverages maturity and business acumen to make sound decisions.

Schedule

Hours of work will generally be during regular business hours with at least 40 hours a week. Some variation in work hours may occur due to special projects, deadlines, and other concerns. Up to 30% business travel may be required. This is a remote role based in the Cincinnati, OH area.

Pay

Base Salary: $140,000 - $160,000

Bonus Opportunity: 20%

Auto Allowance included.

Benefits

• 4% match on 401k
• BCBS Medical, dental, and vision coverage
• PTO available from day 1