Multimedia Marketing Specialist

Key Responsibilities

• Create and execute social media strategies to boost brand awareness and engagement.
• Schedule and manage content across various platforms like LinkedIn, Facebook, Instagram, X, YouTube, and others.
• Maintain brand consistency and align messaging with internal teams.
• Design and implement targeted email marketing campaigns to enhance customer retention, lead generation, and promotions.
• Create and manage email workflows and nurture campaigns.
• Plan, script, record, edit, and publish video content for YouTube and other platforms.
• Optimize videos for SEO and track performance.
• Collaborate with technical and sales teams to ensure content accuracy.
• Create, edit, and manage website content and multimedia assets.
• Maintain brand consistency across all digital channels.
• Monitor and respond to online reviews and customer feedback.

Qualifications

• Strong experience in digital marketing, content creation, and social media management.
• Ability to produce engaging written, visual, and video content.
• Exceptional communication and organizational skills.
• Creative mindset with strong attention to detail.
• Knowledge of digital marketing and audience engagement strategies.
• Experience with Adobe Creative Suite, Canva, video editing software, and CMS platforms.
• Proficiency in Google Analytics and marketing performance reporting.
• Excellent written and verbal communication skills.
• Strong project management and time-management abilities.
• Problem-solving skills and attention to detail.