Multimedia and Communications Coordinator

Responsibilities

• Identify, develop, and pitch compelling story ideas to local, regional, and national media outlets
• Build and maintain relationships with journalists, editors, and producers
• Draft press releases, media advisories, pitches, and talking points
• Cook up and coordinate interviews, media visits, and press opportunities with faculty, students, and leadership
• Maintain an eye on media coverage and contribute to reporting on PR performance
• Produce, shoot, and edit high-quality video content for YouTube, social media, and internal platforms
• Develop storytelling-driven video features highlighting student success, academic programs, and university initiatives
• Capture on-campus events, interviews, and b-roll to support ongoing content needs
• Collaborate with marketing and admissions teams to align content with enrollment and branding goals
• Adapt content for multiple platforms (YouTube, Instagram, Facebook, LinkedIn, etc.)
• Write engaging captions and scripts tailored to each platform
• Support the execution of social media campaigns and content calendars
• Work closely with university leadership, faculty, and campus teams to identify storytelling opportunities
• Support major university initiatives, events, and announcements with integrated communications strategies

Qualifications

• Bachelor's degree in Journalism, Communications, Public Relations, Multimedia Production, or related field
• 2–5 years of experience in a newsroom, public relations agency, or in-house communications team
• Prior experience as a multimedia journalist, reporter, or producer at a television station strongly preferred
• Strong storytelling ability with a news-oriented mindset and understanding of what makes a story compelling
• Proficiency in video production, including shooting, editing, and post-production (e.g., Adobe Premiere Pro, Final Cut Pro, or similar tools)
• Experience pitching stories and working with media outlets
• Excellent writing, editing, and communication skills
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Strong interpersonal skills and ability to work collaboratively across teams