Miss Trixie Drinks Tea

About the Role

We are seeking a passionate and creative individual to join the team behind Miss Trixie Drinks Tea, the viral baking sensation created by Alice Bennett. This role offers the opportunity to work alongside a self-taught baker with a growing social media presence (60K followers on Instagram and 10K on TikTok) and a reputation for iconic, eye-catching sweets. You’ll contribute to a small business known for its fun, bold, and innovative approach to baking and content creation.

Alice’s creations, including the famous ‘pun cake,’ have been featured at high-profile events and in the hands of Melbourne’s trendsetters. The role involves supporting the production of baked goods, collaborating on creative projects, and engaging with a vibrant online community.

Responsibilities

• Assist in the production of viral-worthy baked goods, including cakes, pastries, and custom creations.
• Collaborate with Alice on creative concepts for new recipes, branded content, and social media campaigns.
• Support the execution of brand collaborations (e.g., Nissan, Smitten Apples, Spotlight Stores, 7-Eleven) by contributing to content development and production.
• Help manage and grow the brand’s social media presence by engaging with followers and brainstorming fresh, engaging content ideas.
• Assist in the day-to-day operations of a small baking business, including order fulfillment, inventory management, and customer interactions.
• Embrace the fun, bold, and authentic personality of the brand while representing it online and offline.

Requirements

• Passion for baking, creativity, and social media trends.
• Experience in baking, pastry arts, or a related field (professional or self-taught).
• Strong creative instincts and an eye for detail, particularly in food styling and presentation.
• Familiarity with social media platforms (Instagram, TikTok) and an understanding of viral content trends.
• Ability to work in a fast-paced, small-business environment with flexibility and enthusiasm.
• Willingness to embrace the brand’s playful, bold, and authentic personality.
• Basic knowledge of photography or videography for content creation is a plus.