Jobs · Marketing · Massachusetts

Mgr Digital Sales Solutions (US)

TD · Boston, MA · 1 wk ago
HybridMarketingFull-time

About the role

The Digital Sales Manager – Deposits and Integrated Performance manages forecasting, modeling, and planning for the deposits business as well as creates a rolled-up, executive-facing performance readouts across all products. This role manages 3 critical functions: projecting performance on key KPI's, understanding performance actualization and performance drivers, and articulating insights and opportunities uncovered by performance analysis. This role is critical to both the deposits business and helping digital channel understand and achieve growth objectives.

Responsibilities

  • Projects performance on key KPI's for the deposits business.
  • Understands performance actualization and performance drivers.
  • Articulates insights and opportunities uncovered by performance analysis.
  • Manages 3 critical functions: projecting performance on key KPI's, understanding performance actualization and performance drivers, and articulating insights and opportunities uncovered by performance analysis.
  • Supports the channel to Product & Market manager with ongoing interactions, including the support of bi-weekly sales meetings, MBRs & BAU management where results are being reviewed.
  • Represents the channel to Product & Market manager with ongoing interactions, including the support of bi-weekly sales meetings, MBRs & BAU management where results are being reviewed.
  • Provides subject matter expertise and/or objectives toward driving sales.
  • Develops, maintains and improves ongoing analytics dashboard measuring key public site and sales funnel performance indicators.
  • Conceives initiatives, forecasts the value and leads the change through execution, sets the measurement strategy and manages toward success.
  • Manages business case development for new opportunities and participates in planning and scoping of online projects and work directed or requested by the lines of business.
  • Tracks, analyzes and reports on results across all activities driving traffic, engagement and sales conversion for the product portfolio, including marketing campaigns, line-of-business and other online channel driven initiatives.
  • Works with Customer Insights and partners to analyze performance, establish and refine benchmarks and targets, and uncover actionable insights.
  • Conducts competitive and market research and analysis and track emerging consumer and online trends to inform product strategies and roadmaps.
  • Engages with stakeholders, partners, program and project managers to ensure proactive product representation on developing and in-flight initiatives.
  • Supports an optimal cross-channel experience by working with Planning and channel partners (Phone, ATM, Branches).

Requirements

  • Bachelor's degree or work experience equivalent to Bachelor's degree required.
  • 5+ years' experience required.
  • Proven experience driving leads, sales and other key web metrics through the digital channel, while deploying strategies to improve overall site traffic is desired.
  • Proven understanding of financial institutions product offering(s) and current processes for digital sales.
  • Proven interpersonal and relationship management skills, with ability to obtain consensus among multiple stakeholders.
  • Strong teamwork orientation and proven leadership capabilities with an ability to work effectively in a constantly changing environment, requiring ongoing re-evaluation of priorities.
  • Deeply skilled in business acumen: strategic thinking, business process development, analytical and problem solving skills.
  • Superior impact and influencing skills with a demonstrated ability to lead large scale enterprise wide initiatives.
  • Proven interpersonal and relationship management skills with a strong ability to manage, influence and leverage a multitude of stakeholders.
  • Skilled communication, negotiation, and partnering skills with an ability to remain resilient under pressure.
  • Strong time-management and organizational skills to manage multiple deadlines and priorities in a fast paced and constantly changing environment.
  • Experience managing and developing business cases/requirements.
  • Digital marketing experience to drive customer acquisition from sales and performance.
  • Finance background preferred.
  • Business casing experience preferred.
  • 10 years experience in a finance or other similar function preferred.

Qualifications

  • Never: 0%; Occasional: 1-33%; Frequent: 34-66%; Continuous: 67-100%
  • Performing sedentary work – Continuous
  • Performing multiple tasks – Continuous
  • Operating standard office equipment – Continuous
  • Responding quickly to sounds – Occasional
  • Sitting – Continuous
  • Standing – Occasional
  • Walking – Occasional
  • Moving safely in confined spaces – Occasional
  • Lifting/Carrying (under 25 lbs.) – Occasional
  • Lifting/Carrying (over 25 lbs.) – Never
  • Squatting – Occasional
  • Bending – Occasional
  • Kneeling – Never
  • Crawling – Never
  • Climbing – Never
  • Reaching overhead – Never
  • Reaching forward – Occasional
  • Pushing – Never
  • Pulling – Never
  • Twisting – Never
  • Concentrating for long periods of time – Continuous
  • Applying common sense to deal with problems involving standardized situations – Continuous
  • Reading, writing and comprehending instructions – Continuous
  • Adding, subtracting, multiplying and dividing – Continuous

Skills

  • Strategic thinking
  • Business process development
  • Analytical and problem solving skills
  • Financial institutions product offering(s)
  • Interpersonal and relationship management skills
  • Teamwork orientation
  • Leadership capabilities
  • Subject matter expertise
  • Business acumen
  • Communication, negotiation, and partnering skills
  • Time-management and organizational skills
  • Business cases
  • Digital marketing
  • Finance background

Benefits

TD is deeply committed to being a leader in client experience, that is why we believe that all colleagues, no matter where they work, are client facing. Together, we are reimagining what banking can be for our clients, colleagues and communities. Our Total Rewards Package includes base salary and variable compensation/incentive awards (e.g., eligibility for cash and/or equity incentive awards, generally through participation in an incentive plan) and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off (including Vacation PTO, Flex PTO, and Holiday PTO), banking benefits and discounts, career development, and reward and recognition.

Pay

$91,000 - $145,600 USD TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.

Schedule

Hours 40

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