Membership Growth Consultant
ChenMed · Louisville, KY · Yesterday
On-siteBusiness Development$39k–$55k/yrFull-time
Essential Job Duties/Responsibilities
- Begins to nurture, build and cultivate direct-to-seniors and business-to-business partnerships to generate new patient opportunities year-round.
- Meets with individual seniors and groups in their homes, workplaces, houses of worship, senior centers or living communities to share the ChenMed value proposition.
- Starts planning, coordinating and executing local events within the community (e.g., information tables, health fairs, doc talks, etc.) to help reach our ideal patients (i.e., medically underserved, Medicare-eligible seniors, age 55 and older).
- Cultivates strong relationships with health plan agents, individual insurance agents, social workers, case workers, senior housing managers, senior centers and related community providers to keep ChenMed/JenCare Medical Centers as their top provider choice for senior healthcare when referring patients to a primary care physician.
- Partners with community officials, businesses and senior outreach programs to develop initiatives that will appropriately drive new patient growth.
- Schedules one-on-one sales meetings, referral relationships with Plan agents, independent brokers and the senior community to deliver solutions on immediate customer requests.
- Manages vendors as related to event planning and negotiating contracts with venues where events are taking place.
- Ensures insurance agents and/or brokers are invited to community events to ensure timely patient assignment to ChenMed/JenCare Medical Centers.
- Learns to use marketing and sales tools to identify solutions and sell to new customers.
- Maintains up-to-date client information in designated customer relationship management (CRM) tool (i.e., Salesforce).
- Utilizes CRM tool to document interactions with clients and ensures effective management of leads.
- Creates penetration plans and initiatives in key target markets and channels.
- Recovers dormant customers via sales tools and marketing campaigns.
- Drives new member growth by appropriately educating potential patients on our value proposition and healthcare model.
- Delivers prescribed presentation in front of large audiences.
- Develops distribution channels to support new patient enrollment growth.
- Uses all sales tools provided to ensure efficiency and collection of pertinent data.
- Partners with sales leadership to improve effectiveness of engagements with distributors, vendors and community partners.
- Builds trusting relationships with brokers/insurance agents/case workers/third party vendors associated with seniors with supervision.
- Develops and executes specific broker and partner strategies and plans.
- Engages with new patients through and beyond their first appointment.
- Maintains relationships with enrolled patients to positively impact retention.
- Helps address and resolve customer complaints and issues as required.
- Performs other related duties as assigned.
Competencies
- Results driven
- Action oriented
- Resilient
- Networking
- Customer focus
- Persuasiveness
Education and Experience
- High School Diploma or GED required.
- Bachelor's degree in Marketing, Business Administration or a related field preferred OR additional combination of formal education, training and experience above the minimum will be considered in lieu of the education on a year-for-year basis.
- A minimum of 2 years of successful sales experience is required.
- Working with seniors a plus, as is a general understanding of Medicare Advantage.
- A minimum of 2 years of business-to-business experience or equivalent management experience preferred.
- Relevant sales experience with establishing and maintaining relationships with business/vendor partners.
- Experience in telesales to input sales data into a computer while on the telephone with a customer.
Employee Benefits
We offer a competitive compensation package, comprehensive benefits, career development and advancement opportunities, and a supportive work environment. Join our team who make a difference in people’s lives every single day.