Membership & Marketing Director, Bent Pine Golf Club
BoardRoom magazine · Vero Beach, FL · 2 wk ago
MarketingFull-time
About the role
Bent Pine Golf Club is seeking a Membership and Marketing Director. This position is critically important to the Club’s overall success by driving new member sales, marketing the club’s many attributes and strengthening relationships with our current members and staff.
Key Job Responsibilities
- Develops and ensures that established procedures for processing and onboarding prospective members applications are consistently followed.
- Plans and implements strategies to meet club membership goals.
- Processes all requests for and transfers of membership.
- Counsels and conducts tours for prospective members and orientation program for new members.
- Manages club communications including monthly newsletters, weekly summary of upcoming events, email campaigns, event promotions, announcements and leadership messaging.
- Manage and maintain the club’s website, the member module of the Jonas Club Management System, Canva for member communication and HubSpot for potential leads through website visits.
- Be familiar with the Club’s Bylaws along with Membership Rules and Regulations.
- Answer the phone and respond to emails and inquiries in a prompt professional manner.
- Possess exceptional customer service skills along with a courteous and friendly personality.
- Must be collaborative, a team player, well rounded and ready to assist when needed.
- Performs other duties as required by the General Manager.
Experience
- Prior experience in private clubs, hospitality or luxury resorts is a plus.
- Prior sales and marketing experience in similar industries.
Skills
- Strong and effective writing skills, editing, organization, detail oriented, good listener.
- Content management and operational systems experience. Jonas, HubSpot and Canva is a plus.
- A confident communicator who is collaborative, detail oriented, self-starter that enjoys people and meaningful interactions will thrive in this role.
Schedule/Availability
Flexible schedule, including occasional evenings, weekends and special club events.
Educational Requirements
- Minimum: Associate’s Degree in Hospitality, Marketing, Business or on the job experience in these fields.
- Preferred: Bachelor’s Degree (BA or BS) in Hospitality, Marketing, Business or prior experience as a Membership/Marketing Director in the club world.
Compensation
Competitive compensation commensurate with experience. Benefits include Health Insurance; 401K Match and Paid Time Off.