Media Sales Specialist

Be part of an amazing story—Macy’s is more than just a store. We’re a story that’s captured the hearts and minds of America for more than 160 years, from innovations and traditions to the excitement of the Macy’s 4th of July Fireworks and the wonder of the Thanksgiving Day Parade. We’ve been part of memorable moments and milestones for countless customers and colleagues, making this a special place to work.

About the role

The Media Sales Specialist will work directly with recognized brands, agencies, and vendor partners to secure advertising revenue and establish themselves as a trusted resource for clients. The Specialist manages their own accounts and collaborates with Sales Leads to support larger accounts. They are responsible for developing sales-related materials including presentations, RFPs, and custom proposals. Seeking input from cross-functional teams (including Media, Analytics, Product, and Finance), the Specialist ensures the team's main objective of maximizing sales revenues while ensuring utmost client satisfaction is met. This presents a unique opportunity to work in an entrepreneurial environment while benefiting from the resources, organizational support, and existing vendor relationships of an industry leader.

Responsibilities

• Contribute to building a pipeline of prospective accounts by identifying and nurturing leads.
• Cultivate relationships to expand and develop client accounts.
• Coordinate with internal and external stakeholders to create sales collateral, presentations, project plans, and account setup information.
• Collaborate with cross-functional teams (e.g., media planning, operations, analytics) to devise marketing strategies for both on-site and off-site initiatives.
• Provide exceptional customer service to clients by promptly responding to requests and ensuring availability for follow-up questions.
• Analyze campaign results to identify opportunities for enhancing client satisfaction and performance.
• Listen actively to advertisers' needs and generate innovative ideas to enhance and optimize the offerings of Macy’s Media Network, feeding insights to the product development team.
• Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.
• Perform essential job functions such as communication, collaboration, and use of office and computer systems.
• Access and review written and electronic information, and move within the work environment to interact with workplace materials as needed to carry out job responsibilities.
• Able to work a flexible schedule based on department and company needs.

Requirements

• Bachelor’s degree or equivalent work experience in a related field.
• 3-5 years of ad sales experience for on- and off-site media, including selling into agencies.

Skills

• Sales and Negotiation: Proven ability to secure advertising revenue and build strong relationships with recognized brands, agencies, and vendor partners.
• Customer Service: Exceptional customer service skills, including prompt responsiveness to client requests and thorough follow-up to ensure client satisfaction.
• Analytical Skills: Capability to analyze campaign results and identify opportunities for enhancing client satisfaction and performance, demonstrating a data-driven approach to decision-making.
• Online Advertising Expertise: Deep knowledge of the online advertising space, including exchange and audience-based selling, with experience in retail media highly desired.
• Communication and Presentation: Excellent communication and presentation skills, both written and verbal, essential for effectively conveying ideas and proposals to clients and stakeholders.
• Stakeholder Management: Experience managing multiple stakeholders, such as vendors, marketing agencies, and media owners, as well as cross-functional teams, to ensure project success and alignment with objectives.
• Detail-Oriented: Strong attention to detail in marketing activities, including the development of sales collateral, presentations, reports, and project plans, to ensure accuracy and professionalism.

Benefits

• Competitive pay and benefits.
• Comprehensive health and wellness coverage (medical, vision, dental, life, disability insurance).
• 401(k) match to invest in your future.
• Paid time off and eight paid holidays.
• Continuous learning and leadership development opportunities.
• Merchandise discounts.
• Performance-based incentives/bonuses.
• Annual merit review.
• Employee Assistance Program with mental health counseling and legal/financial advice.
• Tuition reimbursement.
• Colleague Resource Groups for community building.
• Volunteer opportunities.