Media Relations Accenture Song Senior Manager
About the role
As a dynamic public relations pro, you'll lead the strategy, execution and coordination of a comprehensive media relations program for Accenture Song’s business. You’ll work directly with Accenture Song’s marketing & communications leads, global industry leads, service leads, and other M&C leadership. Your role involves creating and executing media relations campaigns for various functions, supporting executive visibility efforts, and managing the media relations team.
Responsibilities
- Create and manage the global media strategy for Accenture Song and execute it alongside the Song’s media team.
- Team up with function, geography, and industry media leads and marketing teams to develop themes and messaging that align with marketing teams' plans and overall trends.
- Manage an editorial calendar for thought leadership launches, regular byline contributions, and navigate potential internal and external news conflicts.
- Develop media audits, reporting, and briefers.
- Coach and prepare spokespeople.
- Drive the content pipeline for media relations on clients’ stories, research, and thought leadership.
- Maintain a competitive landscape for media mentions and share of voice, applying this knowledge to improve Accenture’s position in the industry.
- Conduct and analyze market/competitor/influencer research as input to positioning and external marketing and communications plans.
- Manage and develop professional working relationships with key journalists and client peers.
- Collaborate with industry marketing & communications team to create and execute effective social media initiatives for functional leadership and other Song executives.
- Ensure industry media relations initiatives align with strategic business objectives for Accenture.
Requirements
- Bachelor's degree or equivalent university degree.
- Minimum of 12 years of experience in PR/corporate communications with a focus on technology, thought leadership, and content PR, in-house or agency.
- Strong relationships with business, industry, and trade press.
- Able to leverage social media to augment and amplify media relations program.
- Broad-based business acumen and ability to quickly grasp Accenture’s business strategy.
- Global perspective and understanding of business marketplace; quick thinking with an inquisitive nature and desire to learn about economic and business drives, the technology ecosystem, and all aspects of Accenture’s business.
- Able to partner with and influence executives at all levels of the organization through relationship building and executive-level presence.
- Experience at building strong working relationships and providing strategic counsel to senior leadership.
- Demonstrated leadership, teamwork, and collaboration in professional settings.
- Demonstrated knowledge and ability for media measurement tools, tactics, and capabilities.
- Natural storyteller with ability to connect Accenture capabilities to industry news.
- Demonstrated ability to provide strategic support and counsel; issues management experience a plus.
- Natural storyteller with ability to connect Accenture capabilities to industry news.
- Exceptionally detail-oriented yet equally flexible and agile.
- Comfortable with ambiguity.
- Proven ability to manage multiple tasks under tight deadlines.
- Ability to be flexible and work analytically in a problem-solving environment.
- Innovative/creative problem-solving skills.
- Passion for executing deliverables and programs of the highest quality possible.
- Excellent communication (written and oral) and interpersonal skills.
- Excellent negotiation, influence, mediation, and conflict management skills.
- Strong leadership skills—team building, supervision, mentoring.
- Ability to work autonomously and independently, yet integrate and collaborate with other areas within Marketing & Communications and other areas within Accenture.
- Demonstrated leadership in professional setting; either military or civilian.
- Demonstrated teamwork and collaboration in a professional setting; either military or civilian.
Qualifications
- Bachelor's degree or equivalent university degree.
- Minimum of 12 years of experience in PR/corporate communications with a focus on technology, thought leadership, and content PR, in-house or agency.
Skills
- Strong relationships with business, industry, and trade press.
- Able to leverage social media to augment and amplify media relations program.
- Broad-based business acumen and ability to quickly grasp Accenture’s business strategy.
- Global perspective and understanding of business marketplace; quick thinking with an inquisitive nature and desire to learn about economic and business drives, the technology ecosystem, and all aspects of Accenture’s business.
- Able to partner with and influence executives at all levels of the organization through relationship building and executive-level presence.
- Experience at building strong working relationships and providing strategic counsel to senior leadership.
- Demonstrated leadership, teamwork, and collaboration in professional settings.
- Demonstrated knowledge and ability for media measurement tools, tactics, and capabilities.
- Natural storyteller with ability to connect Accenture capabilities to industry news.
- Demonstrated ability to provide strategic support and counsel; issues management experience a plus.
- Natural storyteller with ability to connect Accenture capabilities to industry news.
- Exceptionally detail-oriented yet equally flexible and agile.
- Comfortable with ambiguity.
- Proven ability to manage multiple tasks under tight deadlines.
- Ability to be flexible and work analytically in a problem-solving environment.
- Innovative/creative problem-solving skills.
- Passion for executing deliverables and programs of the highest quality possible.
- Excellent communication (written and oral) and interpersonal skills.
- Excellent negotiation, influence, mediation, and conflict management skills.
- Strong leadership skills—team building, supervision, mentoring.
- Ability to work autonomously and independently, yet integrate and collaborate with other areas within Marketing & Communications and other areas within Accenture.
- Demonstrated leadership in professional setting; either military or civilian.
- Demonstrated teamwork and collaboration in a professional setting; either military or civilian.
Benefits
Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired as set forth below. We anticipate this job posting will be posted until 07/25/2026.
Accenture offers a market competitive suite of benefits including medical, dental, vision, life, and long-term disability coverage, a 401(k) plan, bonus opportunities, paid holidays, and paid time off. See more information on our benefits here.