Media Advisor

Job Description

We are a marketing and advertising company partnering with small, medium, and large businesses in the Fingerlakes area and Central New York. Our Mission Is Simple But Powerful: Help local businesses get Wanted. Found. Chosen. We Do That By Connecting Strategy, Creative, Data, And Media Execution Into Measurable Business Outcomes. We Are Not In The Business Of Selling Ads. We Are In The Business Of Helping Business Owners Drive more website clicksGenerate more qualified phone callsIncrease foot trafficShow up higher and more often in searchOutperform their competitorsGrow revenue.

What You’ll Do

• Work directly with local business owners to build integrated advertising solutions that include: Search marketingTargeted displayPaid socialAudio (radio & streaming)Website strategyAudience targeting & retargeting
• Tie every recommendation back to measurable outcomes
• Build and maintain a strong, active prospect pipeline
• Set weekly revenue “ASK” goals
• Consistently prospect and open new accounts
• Forecast accurately and manage deal flow
• Grow both new and existing client revenue
• Conduct deep discovery conversations
• Identify competitive gaps and growth opportunities
• Build integrated, performance-focused proposals
• Present confidently and close decisively
• Become known in the community as a marketing resource
• Develop strong relationships with business owners
• Represent the company professionally in public settings
• Stay informed on industry trends and consumer behavior
• Collaborate with digital and creative teams
• Ensure campaigns are launched correctly and on time
• Monitor results and communicate performance clearly
• Identify upselling and optimization opportunities

What You’ll Own

• Revenue & Pipeline Discipline
• Client Strategy
• Market Presence
• Execution Partnership

The Type of Professional Who Thrives Here

• Strong sales track record
• Comfortable prospecting and asking for business
• Competitive and growth-minded
• Coachable and open to ongoing training
• Disciplined with pipeline management
• Confident presenting to business owners and decision-makers
• Understands that marketing is about strategy, not just products
• Self-motivated and accountable

Why This Role Is Different

You are not selling radio. You are not selling digital impressions. You Are Guiding The Consumer Journey From someone who doesn’t know a business exists… To someone who searches for them… To someone who chooses them. That transformation is what you sell.

Compensation & Benefits

• This is a performance-based role with significant upsides. On average, total compensation (base + commission) ranges from $50,000 to $100,000+ annually, with top performers exceeding that.
• Benefits Include Medical insuranceDental insuranceMatching 401(k)Paid vacationOngoing sales and marketing trainingCareer growth opportunities

Work Location

In person Cayuga Media Group WQNY / WYXL / WHCU / WNYY / WIII / WFIZ / VINE / Rewind / Buzzer/ ALT

Contact

Kathy Dempsey /BusinessManager Cayuga Media Group 1751 Hanshaw Road Ithaca, New York 14850 Women and minorities are encouraged to apply. Cayuga Media Group/Saga Communications is an Equal Opportunity Employer.