Med Spa General Manager - Raleigh NC

Location: Northwest Raleigh, NC (Raleigh‑Durham corridor). Full‑time, Monday‑Saturday, 40‑50 hour weekly commitment.

About the Opportunity

Run the growth engine of a med spa in the Raleigh market: real revenue ownership, a bonus plan built entirely on results you drive, and an owner who invests in the people who deliver. This is a General Manager seat for a sales‑driven operator. The clinical team converts and retains at a high level once guests are in the door; your job is to fill the door, grow the book, and lead the team. Operations are the baseline. Revenue is the scoreboard.

Responsibilities

• Own the growth numbers: revenue targets, net membership growth, lead‑to‑patient conversion, new‑patient volume, rebooking and retention, and provider utilization, with regular KPI reviews alongside the owner.
• Drive patient acquisition through local marketing, paid social, referral programs, and B2B/community partnerships.
• Lead the consultation‑to‑booking process, coach the team on close rates, and grow average ticket via treatment packages and memberships.
• Delegate effectively: direct front‑desk, in‑house marketing coordination, and provider schedule so your time stays on growth.
• Analyze data, prioritize actions, and achieve measurable KPI movement within 60‑90 days.

Requirements

• Med spa or medical aesthetics management experience with direct ownership of revenue targets.
• Proven revenue ownership: growth, average ticket, rebooking, retention, and provider utilization.
• Marketing and patient acquisition experience with measurable results (new‑patient counts, cost per acquisition, lead‑to‑patient conversion).
• Sales and conversion fluency: consultation‑to‑booking close rates and upselling treatment packages/memberships.
• Fluency with Zenoti or comparable med‑spa booking/CRM platform.
• Availability for 40‑50 hours per week, Monday‑Saturday.
• People‑leadership experience: hiring, scheduling, coaching a small cross‑functional team and holding it to clear standards.
• Coachability and partnership mindset: work side‑by‑side with a hands‑on owner, treat feedback as fuel.

Strong Advantages

• Multi‑service operations background.
• Ramp‑stage or new‑opening experience.
• Membership‑model P&L exposure.
• Online reputation management (growing Google and Yelp review volume and rating).
• Comfort operating within delegated authority and standing orders in a medical aesthetics setting.

This Role Is Not a Fit If

• You prefer to run operations without owning a revenue number.
• You manage by gut feel and find KPI conversations draining.
• You thrive only where foot traffic is already built in.

Benefits & Compensation

• Base salary $70,000 – $80,000 plus tiered commission plan tied to growth measures (revenue targets, net member gain, lead‑to‑patient conversion, new‑patient growth). Top‑tier performance can add over $20,000 per year.
• Medical, dental, and vision insurance.
• 401(k) plan.
• Paid time off.
• Schedule: Monday through Saturday, 40‑50 hour weekly commitment.

What Success Looks Like (First 6‑12 Months)

• Revenue and net membership are trending upward.
• Marketing and community pipeline produces measurable new‑patient flow.
• Consultation‑to‑booking conversion improves and the team understands the process.
• KPI movement is visible within the first 60‑90 days.
• The team operates to standard without the owner needing to be in the room.