Martech Engineer

About the role

InvestM Technology is seeking an experienced Martech Engineer for a high-impact engagement supporting a leading enterprise retail client undergoing a major Marketing Technology transformation.

Key Responsibilities

• Build, configure, and maintain email, SMS, and push notification infrastructure using enterprise Martech platforms.
• Develop production-grade activation services, audience ingestion pipelines, template management, and campaign-triggering capabilities.
• Design and implement API integrations across Martech platforms using REST APIs, GraphQL, webhooks, and event-driven architectures.
• Connect CDP and CRM data sources to enable dynamic personalization and targeted customer experiences.
• Support platform modernization initiatives and improve the overall marketing technology ecosystem.
• Maintain platform health, troubleshoot production issues, and ensure end-to-end system reliability.
• Collaborate with engineering, product, and marketing stakeholders to deliver scalable solutions.
• Participate in Agile ceremonies and contribute to continuous deployment and sprint-based delivery.

Required Qualifications

• 3+ years of hands-on engineering experience with Marketing Technology platforms.
• Strong software engineering background with experience building APIs, services, integrations, and automation.
• Experience integrating CDPs such as Amperity or Segment into marketing platforms.
• Cloud development experience (GCP preferred, Azure acceptable).
• Retail or eCommerce industry experience.
• Strong communication and collaboration skills.
• Strong knowledge of: REST APIs; GraphQL; Webhooks; Event-driven architecture.
• Experience with one or more of the following: Zeta OMPSalesforce Marketing Cloud (SFMC)BrazeAttentiveBluecoreSimilar ESP/SMS marketing platforms.

Preferred Qualifications

• Experience with feature flagging or A/B testing platforms.
• Kafka, Google Pub/Sub, or similar event-streaming technologies.
• Exposure to LLM APIs, Agentic AI workflows, or Model Context Protocol (MCP).
• Experience supporting large-scale platform modernization initiatives.