Marketing Tradeshow Specialist

Job Summary

The specialist will partner with the various cross departmental teams to develop the IAPP booth experience for target audiences, with the focus to achieve IAPP's strategic goals. They will handle booth design recommendations, budget and expenses, onsite management, lead management, booth inventory/shipping, and exhibit support. The specialist will serve as a key contributor to advancing the company’s trade show program through innovation, efficiency, and analytics.

Essential Duties And Responsibilities

• Provide booth design recommendations, including booth conceptualization, attendee flow predictions, branding, signage, and interactive elements.
• Oversee the production and delivery of the marketing booth structure, merchandise and collateral material, in a timely manner for all internal and external events.
• Partner with cross-functional internal and external teams (marketing, events, sales, events and external vendors) to plan and execute the IAPP booth experience aligned with organizational goals.
• Identify opportunities to innovate and optimize trade show operations for greater efficiency, cost effectiveness, and attendee impact.
• Manage booth-related contracts and budgets, including contract negotiating, forecasting, expense tracking, invoicing, and post-event reconciliation.
• Oversee the training and act as point person for onsite staff to support the booth setup, troubleshooting issues, coordinating vendors, and ensuring a seamless attendee experience.
• Maintain detailed documentation of booth assets, processes, vendors, and best practices to ensure program continuity and scalability.
• Create, maintain and analyze metric reports and documentation while examining booth activities, effectiveness, and business impact.
• Create, maintain and project manage IAPP booth schedules.
• Actively identify inefficiencies in marketing workflow and develop processes and best practices to solve them, thus maximizing marketing performance.
• Attend internal and external events to represent IAPP as assigned.
• Manage booth inventory of promotional items, collateral, and supplies for booth.
• Manage and optimize technologies and programs used by marketing team.

Education And/or Experience

• Bachelor’s degree (B.A./B.S.)
• Up to two years related experience and/or training
• Or equivalent combination of education and experience
• Experience using project management software
• Knowledge of creative development process
• Strong interpersonal and communication skills
• Prior experience with SmartSheet is a plus

Additional Duties

• Must be able to travel internationally on occasion.

About The IAPP

The IAPP is the largest and most comprehensive global information privacy community and resource. Founded in 2000, the IAPP is a not-for-profit organization that helps define, promote and improve the privacy profession. More information about the IAPP is available at iapp.org.

What We Offer

• A competitive compensation package including base salary, bonus and a full range of benefits
• Casual dress
• Dog-friendly office
• Summer hours
• Sabbaticals after seven years of service

Work Environment

At the IAPP, we value in-person connections fueled by fun, excellence, and communication. To align with this value, we have a hybrid work environment that allows for two remote days and three days in our Portsmouth, NH office.

View Open Positions

To view more information about all of our open positions, visit iapp.org/careers.