Marketing Technology Specialist

About The Role

The Specialist, Marketing Technology & Enablement plays a crucial role in powering the systems, workflows, and automation that enable the Growth Marketing Team to launch campaigns with speed, accuracy, and scale. Key responsibilities include:

• Own and improve workflows across key marketing technology platforms that support campaign activation, measurement, and operational execution.
• Serve as a subject matter resource for tools and systems supporting Social, Programmatic, and Search marketing initiatives.
• Identify opportunities to automate repeatable operational tasks and implement scalable solutions that improve efficiency, consistency, and quality.
• Use AI tools such as Claude Code, Codex, ChatGPT, and similar workflow assistants to streamline quality assurance, troubleshooting, documentation, and recurring campaign operations.
• Partner cross-functionally with Marketing, Analytics, Product, and Technology teams to resolve operational issues and improve campaign execution processes.
• Support evaluations of new tools, workflow enhancements, proofs of concept, and AI-enabled operational pilots across the Growth Marketing Team.
• Maintain and improve standard operating procedures, documentation, and workflow standards through AI-assisted drafting, process mapping, and validation.
• Support the responsible adoption of AI-enabled workflows by developing repeatable prompts, scalable templates, and quality control processes.

What you’ll do

As a Specialist, Marketing Technology & Enablement, you will:

• Own and improve workflows across key marketing technology platforms that support campaign activation, measurement, and operational execution.
• Serve as a subject matter resource for tools and systems supporting Social, Programmatic, and Search marketing initiatives.
• Identify opportunities to automate repeatable operational tasks and implement scalable solutions that improve efficiency, consistency, and quality.
• Use AI tools such as Claude Code, Codex, ChatGPT, and similar workflow assistants to streamline quality assurance, troubleshooting, documentation, and recurring campaign operations.
• Partner cross-functionally with Marketing, Analytics, Product, and Technology teams to resolve operational issues and improve campaign execution processes.
• Support evaluations of new tools, workflow enhancements, proofs of concept, and AI-enabled operational pilots across the Growth Marketing Team.
• Maintain and improve standard operating procedures, documentation, and workflow standards through AI-assisted drafting, process mapping, and validation.
• Support the responsible adoption of AI-enabled workflows by developing repeatable prompts, scalable templates, and quality control processes.

What you’ll bring

• A Bachelor’s Degree in Marketing, Business, Information Systems, Computer Science, or a related field.
• At least 3 years of experience in marketing operations, marketing technology, or a related function supporting campaign execution and operational workflows.
• Hands-on experience working with customer data platforms, campaign activation tools, analytics platforms, or tag and event management systems.
• Experience independently managing and improving marketing technology implementations, workflows, or operational processes.
• Proficiency using AI tools such as Claude Code, Codex, ChatGPT, or similar platforms to improve efficiency, reduce manual work, and standardize outputs.
• Strong problem-solving skills with the ability to identify operational inefficiencies and implement practical, scalable solutions.
• Experience collaborating across systems, platforms, and cross-functional teams within a fast-paced environment.
• Familiarity with workflow management tools such as Airtable or similar operational platforms, with an eagerness to experiment with and scale AI-enabled workflows.

Pay

The US base salary range for this full-time position is $90,400.00 USD - $113,000.00 USD, plus bonus, equity, and benefits as applicable.