Marketing Systems Specialist
About the role
The Marketing Systems Specialist role performs general marketing tasks related to marketing systems, content libraries, data quality, and proposal-related resources. The role requires some experience with sales and marketing systems, proposal development, and creative problem solving.
Responsibilities
- Work closely with Marketing Systems leadership to develop and update standard content and processes that support business development and client engagement.
- Help maintain marketing content libraries, marketing SharePoint sites, project description databases, and resume tools to make high-value information accessible to all BC staff.
- Support data governance and integrity, including ongoing review, standardization, and correction of data across marketing systems.
- Aid in planning and execution of system upgrades, enhancements, and testing related to marketing system configuration and connected systems.
- Contribute to company marketing process improvements through innovation and automation that increase efficiency and overall sales program effectiveness.
- Perform competitor research and analysis to maintain competitive edge in the marketplace.
- Help advance company-wide projects to achieve the sales program goals including improving efficiency and supporting a high capture rate.
- Support a variety of tasks related to proposal development, including document preparation, editing, and coordination.
- Help communicate strategic messages clearly and consistently to different audiences.
- Flexibly adapt and execute various additional assignments based on evolving needs.
Qualifications
- Solid understanding of marketing principles and tactics.
- Working proficiency in learning and using marketing information systems, databases, or related business tools.
- Ability to apply analytical skills for duties including reusable content and proposal development.
- Solid understanding of data management practices and tools for effective marketing systems maintenance.
- Strong written and oral communication skills to effectively convey strategic messaging.
- Strong facilitation skills to support discussions focused on advancing marketing systems, content development, and proposal coordination.
- Ability to work independently and complete tasks efficiently.
- Experience supporting proposal content development, editing, and coordination.
- Experience with technology or information systems updates, testing, or optimization.
Skills
- Solid understanding of marketing principles and tactics.
- Working proficiency in learning and using marketing information systems, databases, or related business tools.
- Ability to apply analytical skills for duties including reusable content and proposal development.
- Solid understanding of data management practices and tools for effective marketing systems maintenance.
- Strong written and oral communication skills to effectively convey strategic messaging.
- Strong facilitation skills to support discussions focused on advancing marketing systems, content development, and proposal coordination.
- Ability to work independently and complete tasks efficiently.
- Experience supporting proposal content development, editing, and coordination.
- Experience with technology or information systems updates, testing, or optimization.
Benefits
- Comprehensive benefits package including medical, dental, vision, short and long-term disability, life insurance, an employee assistance program, paid time off and parental leave, paid holidays, 401(k) retirement savings plan with employer match, performance-based bonus eligibility, employee referral bonuses, tuition reimbursement, pet insurance and long-term care insurance.
Pay
The anticipated starting pay range for this position is based on the employee’s primary work location and may be more or less depending upon skills, experience, and education. These ranges may be modified in the future.
Schedule
Not specified.
Location
Location A: $28.30 - $38.00
Location B: $30.70 - $41.90
Location C: $33.60 - $45.70
About Brown And Caldwell
Headquartered in Walnut Creek, California, Brown and Caldwell is a full-service environmental engineering and construction services firm with 50 offices and over 2,100 professionals across North America and the Pacific. For more than 75 years, we have created leading-edge environmental solutions for municipalities, private industry, and government agencies. We strive to be the company of choice—to our clients, who benefit from our passion for delivering exceptional quality, and to our employees, present and future, who share our commitment to client service, collaboration, and innovation. Join us, and you will find a home where you can do your best work, reach new levels of expertise, and enjoy exceptional development opportunities.