Marketing Specialist - Senior

About the role

This role is an employee of the Eaton Cummins Joint Venture (ECJV): Eaton Cummins Automated Transmission Technologies. Internal candidates are defined as employees of the ECJV.

Responsibilities

• Build strong relationships across customers, sales, product, and cross-functional teams by anticipating stakeholder needs, balancing competing priorities, and driving alignment toward shared business objectives.
• Deliver clear, audience-focused communications that translate complex market insights into actionable strategies, enabling informed decision-making at all levels of the organization.
• Strengthen customer relationships by identifying evolving needs, championing customer-focused solutions, and ensuring business strategies remain aligned with market demands.
• Research, analyze, and synthesize market trends, competitive dynamics, customer feedback, and channel developments to uncover opportunities that support growth and competitive advantage.
• Develop and influence marketing plans across Product, Price, Promotion, and Placement, ensuring initiatives effectively address customer needs while driving business performance.
• Foster an environment of engagement and accountability by bringing teams together around common goals, encouraging participation, and inspiring high-performance outcomes.
• Align priorities with organizational objectives, efficiently deploy resources, and execute strategic initiatives that deliver measurable business results.
• Leverage diverse viewpoints, backgrounds, and experiences to strengthen problem-solving, enhance innovation, and create solutions that resonate across customers, markets, and stakeholders.

Requirements

• Effectively manage and coordinate communications across multiple channels, including social media, press releases, mass communications, and internal platforms, ensuring consistent messaging and audience engagement.
• Create compelling marketing and communications content that strengthens brand awareness, supports business objectives, and resonates with target audiences.
• Monitor communication performance metrics, analyze results, and continuously optimize strategies and campaigns to improve effectiveness and reach.
• Leverage market research, data mining techniques, and CRM insights to identify trends, understand customer needs, and inform strategic marketing and business decisions.

Qualifications

• College, university, or equivalent degree in Marketing, Sales, Business Administration, or related subject required.

Skills

• Strategic Communications Management
• Content Development & Marketing Excellence
• Data-Driven Decision Making
• Market Intelligence & Customer Insights

Benefits

Additional benefits vary between locations and include options such as our 401(k) Retirement Savings Plan, Medical/Dental/Life Insurance, Health Savings Account, Domestic Partners Coverage, and a full complement of personal and professional benefits.

Pay

The final salary offer will be determined after considering relevant factors, including a candidate’s qualifications and experience, where appropriate.

Schedule

100% On-Site