Marketing Specialist, Product & Content

About the role

The Marketing Specialist, Product & Content will play a pivotal role in shaping Stellic’s positioning, driving awareness and pipeline through content and campaigns, and creating assets that support the marketing team.

Responsibilities

• Produce a high volume of compelling content across formats — written, video, short-form social, and more — that speaks directly to the challenges facing higher education institutions and the value Stellic delivers.
• Support development of key PMM deliverables including messaging frameworks, positioning docs, and launch materials — translating what Stellic builds into narratives that resonate with buyers and champions.
• Develop messaging and content for demand generation campaigns in close partnership with the broader marketing team, ensuring every asset is sharp, on-brand, and built to convert.
• Build and maintain the assets that help our sales team sell — battle cards, one-pagers, and pitch materials that reflect sharp, up-to-date positioning.
• Create and optimize content for search and answer engine discoverability, helping Stellic show up where buyers are already looking.
• Leverage AI tools and platforms to build bots, agents, and automations that help the marketing team move faster and punch above its weight.

Requirements

• 2–4 years of experience in product marketing, content marketing, or a related role at a B2B SaaS company.
• Exceptional writing skills — you can write clearly and persuasively across formats, audiences, and channels.
• Video content experience — you're comfortable creating and editing short-form video for social and marketing purposes.
• Hands-on experience with AI tools — you actively use and experiment with AI to build workflows, automate tasks, and create content faster.
• Familiarity with SEO/AEO best practices and how to write content that ranks and answers.
• Strong research instincts — you can synthesize competitive intel and market trends into clear, actionable insights.
• A bias toward execution — you don't wait for perfect briefs, you figure it out and ship it.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.

Skills

• Strong writing skills
• Video content creation and editing
• Experience with AI tools
• SEO and AEO best practices
• Research and synthesis skills
• Execution-oriented mindset

Benefits

Competitive salary, meaningful equity, exceptional benefits including health insurance with Stellic covering 99% of your premium and 75% for dependents, 401(k), commuter benefits, and annual international retreats in incredible locations.