Marketing Specialist: III (Senior)

About the role

BCforward is a leading global IT consulting and workforce solutions firm providing services and support to Fortune 500 and government clients. Founded in 1998, BCforward has grown with our customers' needs into a full-service business solutions provider. With delivery centers and offices across North America and India, we take pride in building long-term relationships and delivering excellence through innovation, collaboration, and integrity.

Job Description

We are seeking a Senior Marketing Specialist to provide leave coverage within the agriculture business, supporting grains, processing, and digital self-service technologies. The ideal candidate will have strong experience in integrated campaign leadership, agency management, and performance reporting and a proven ability to align stakeholders, execute campaigns, and deliver measurable results. This role includes broader support across planning, messaging, collateral, and cross-functional initiatives. The contractor will follow a hybrid schedule averaging two in-office days per week at Client headquarters in Inver Grove Heights, MN, with the first week requiring Monday-Wednesday onsite for onboarding and thereafter each Tuesday plus one additional in-office day of choice weekly.

Responsibilities

• Own and advance established marketing plans, including material development, campaign execution, and post-campaign metrics reporting.
• Plan, create, and execute promotional marketing campaigns and programs that increase awareness and preference for Client products and services.
• Lead collaboration with external agencies, including briefing, guiding creative development, aligning on execution plans, and ensuring delivery of high-quality assets.
• Manage agency timelines, deliverables, and performance; provide clear direction and feedback for efficient execution and continuous improvement.
• Oversee reporting and share results with internal marketing and business clients; define roadmaps and next steps following campaign conclusion.
• Engage with internal stakeholders across product, go-to-market, and business teams to translate priorities into actionable marketing plans and maintain alignment through execution.
• Provide flexible support across the agriculture marketing team as needs evolve, including stepping into priority initiatives outside core responsibilities.

Required Skills & Qualifications

• 5+ years of experience in marketing, advertising, or marketing communications (agency and/or in-house preferred).
• Demonstrated leadership of integrated marketing campaigns with budget and strategy alignment, execution oversight, and performance measurement.
• Proven ability to manage agency relationships and guide creative and media deliverables.
• Excellent communication and stakeholder management abilities.

Preferred Skills

• Experience working with corporate functions such as communications, operations, legal, compliance, and sales in a matrixed organization.
• Understanding of B2B and B2C audience differences and needs.
• Subject matter experience in agriculture industries.

Why BCforward?

At BCforward, we believe in advancing lives and careers. When you join our team, you gain access to:

• Competitive compensation and benefits.
• Opportunities for growth with global clients.
• A supportive, inclusive culture that values innovation and people.
• Exposure to cutting-edge technologies and projects.

About BCforward

BCforward is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, or veteran status.