Marketing Specialist, Clinical Research

About the role

We are Apex Skin, committed to providing high-quality dermatology and dermatologic surgery care in Northeast Ohio. Our mission is to offer prompt, compassionate, and excellent care, supported by a team dedicated to excellence, empathy, and teamwork. We also partner with patients, physicians, and sponsors to advance medicine through clinical research.

Position Overview

Apex Skin/Apex Clinical Research Center seeks a Marketing Specialist, Clinical Research to lead marketing initiatives that increase awareness of our clinical research programs and connect qualified patients with innovative treatment opportunities. This role combines strategic planning, digital marketing, content development, analytics, community engagement, and cross-functional collaboration to deliver measurable business results while ensuring all communications remain compliant with healthcare regulations.

Schedule

Full time | Exempt
Monday through Friday (occasionally some weekends)
Hybrid schedule, must reside within a commutable distance to Beachwood, OH.

Essential Functions

• Lead the planning, execution, and reporting of marketing campaigns to support patient recruitment for active and upcoming clinical trials.
• Develop annual and monthly marketing plans aligned with study timelines, enrollment goals, and organizational objectives.
• Partner with clinical research teams, investigators, and leadership to align recruitment strategies with study priorities and enrollment needs.
• Oversee promotion of clinical trials through digital marketing, community outreach, events, referral networks, and other recruitment channels.
• Develop and optimize patient recruitment and retention strategies, including management of the patient journey from awareness through study participation.
• Collaborate with clinical teams to enhance patient engagement, experience, and retention throughout the research process.
• Ensure all marketing materials and communications comply with applicable regulatory, ethical, and privacy requirements, including IRB, HIPAA, and FDA guidelines where applicable.
• Create, write, edit, and manage compliant patient-facing content across digital and print channels, including websites, social media, email campaigns, advertisements, and recruitment materials.
• Manage and optimize clinical research website content to ensure accuracy, clarity, engagement, and conversion effectiveness.
• Utilize project management and marketing automation tools to support audience segmentation, outreach campaigns, and follow-up communications.
• Track, analyze, and report on recruitment performance, campaign effectiveness, patient engagement metrics, and return on investment.
• Conduct market research and competitive analysis to identify trends, opportunities, and best practices in clinical trial recruitment and patient engagement.
• Build and maintain relationships with referring providers, community organizations, and strategic partners to increase awareness of clinical trial opportunities.
• Support community education and outreach initiatives that position Apex Clinical Research Center as a trusted clinical research provider.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• 3+ years of Marketing experience, preferably within a healthcare environment. Clinical research marketing experience is a significant plus.
• Strong project management skills with proven ability to coordinate cross-functional initiatives.
• Excellent written and verbal communication skills, with strong attention to brand voice and detail.
• Experience with CRM systems, marketing analytics, and digital platforms.
• Creative mindset balanced with data-driven decision-making.
• Patient engagement/recruitment lead experience in a clinical research setting (preferred).

Career Growth Opportunities

Motivated Marketing Specialists may pursue: Advanced Leadership positions in Marketing

Physical Requirements & Work Environment

Work performed in a remote home office environment with reliable internet connectivity. Prolonged periods of sitting and computer use for data entry, projects, and electronic communication. Frequent use of hands and fingers for typing and navigating multiple software systems. Ability to communicate clearly via phone, email, and virtual platforms with vendors and team members. Visual acuity sufficient to read online content, marketing materials, and analyze performance metrics. Requires consistent attention to detail and ability to maintain focus in a virtual setting. Must adhere to HIPAA and Apex Skin privacy standards while working remotely.

Alexp Skin Culture

Alexp Skin fosters a collaborative, patient-first environment built on compassion, clinical excellence, and teamwork. We believe in a respectful and supportive workplace where employees feel valued, trusted, and empowered to contribute to exceptional patient experiences and meaningful clinical care.

Employee Health & Safety Requirements

All patient-facing employees are required to provide proof of a TB test within the past 12 months and an annual flu vaccination as part of Apex Skin’s employee health and safety protocols. The Hepatitis B vaccination series is also strongly recommended for clinical staff due to potential occupational exposure risks.

Equal Employment Opportunity Statement

Alexp Skin provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Apex complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.