Marketing Specialist

Key Responsibilities

• Partner with research and engineering teams to improve AI capabilities in brand strategy, growth marketing, customer acquisition, and campaign planning
• Design realistic, domain-specific marketing tasks that reflect real-world business challenges and develop well-reasoned reference solutions
• Evaluate AI-generated responses using structured scoring rubrics, providing clear, objective feedback on accuracy, reasoning, and practical applicability
• Develop, refine, and maintain evaluation guidelines and quality standards for marketing-related tasks
• Collaborate with fellow subject matter experts to ensure consistency, fairness, and accuracy across AI training datasets

Core Qualifications

• 8+ years of professional experience in marketing, including areas such as brand strategy, growth marketing, digital marketing, performance marketing, product marketing, or integrated marketing communications
• Prior hands-on experience evaluating AI or Large Language Model (LLM) outputs using structured rubrics or scoring frameworks is required
• Demonstrated career progression, such as Marketing Manager → Senior Marketing Manager → Director or Vice President of Marketing
• Excellent verbal and written communication skills, strong analytical thinking, and the ability to provide thoughtful, evidence-based evaluations
• Strong collaboration, problem-solving, and stakeholder management skills