Marketing Specialist

About the role

The Marketing Specialist will report to the Director of University Dining. The University Dining department has nine service units located within DeBot Residential Dining Center, the Dreyfus University Center, and the Chemistry/Biology Building on the main UW‑Stevens Point campus. University Dining is a unit within the Division of Student Affairs. The focus of this position is to provide daily and strategic direction for a marketing unit within University Dining; supervise a student marketing team; set the direction and manage an integrated marketing plan to enhance services, increase revenues, and to share the mission of University Dining.

Responsibilities

• Collects, analyzes, prepares, summarizes, and disseminates data and trends relevant to ongoing or future marketing activities
• Develops, implements, and maintains strategic marketing plans based on research and established strategies
• Develops, implements, and disseminates marketing materials through various communication mediums utilizing appropriate technologies and techniques
• Provides daily and strategic direction for the marketing unit
• Supervises a student marketing team
• Sets direction and manages an integrated marketing plan to enhance services, increase revenues, and share the mission of University Dining
• May require flexible hours, including evenings and weekends

Requirements

• Associate degree in integrated marketing, business, communications or related field OR 2