Marketing Specialist

The Field Marketing Manager is responsible for supporting existing clients with innovative retail merchandising, promotions, and enhanced retail experiences across multiple locations. This role focuses on driving and expanding retail programs, serving as a liaison between marketing teams, regional staff, and client sites. Key responsibilities include developing and managing processes to meet performance metrics in profit, product turnover, waste reduction, and presentation standards. The manager analyzes sales data to identify growth opportunities, collaborates with marketing leadership to implement impactful programs, and monitors industry trends for local pricing and product insights. They train and motivate field teams on planograms, menus, and signage, ensuring proper implementation of visual and promotional elements. Supporting operations with business reviews, events, and client presentations, the manager ensures readiness for account openings and maintains expertise in retail dining technology systems. Qualifications include at least 2 years of experience in marketing and retail food operations, strong communication and project management skills, and proficiency with Microsoft Office. A ServSafe certification or willingness to obtain it is required. The role demands strategic thinking, creativity, proactive identification of growth opportunities, and the ability to work effectively in a team environment. A valid driver’s license and a bachelor’s degree are preferred.