Marketing Specialist

Remote position (12/31/2025 with possible extension to 10/2027). Occasional office visits for team meetings, training, and culture events; vaccination required for in-person engagement. Core requirements: 4+ years project management, 4+ years marketing in credit card/financial services, 2+ years SEO experience.

About the role

Support the VP, Client Marketing Leader to execute strategies that bolster key retail brands, optimize partner relationships, and drive deeper credit penetration by integrating credit across all relevant consumer touchpoints. This includes building an effective online credit presence, an in-store credit culture, and consumer offers that drive incremental spend and retailer loyalty across multi-channel, multi-segment consumer marketing.

Responsibilities

• Execute growth plans aligned with overall client business strategy
• End-to-end campaign management: creative development, print & production, legal submissions
• Proficient use of Adobe Workfront platform for project management
• Manage statement matrices and collateral (in-store collateral, digital assets, refresh/rebranding)
• Optimize execution of digital marketing strategies in conjunction with partner efforts (client website, SEM, SEO, mobile platforms, social media) to build client growth
• Ensure all client efforts follow advertising and compliance guidelines and leverage existing processes
• Introduce new ideas and concepts to drive consumer growth and strengthen partner relationships
• Create, build, and maintain collaborative partnerships with sales, legal, compliance, operations, and marketing support teams to drive overall results
• Perform other duties and/or special projects as assigned

Requirements

• Bachelor's degree, or in lieu of a degree, a high school diploma and 4+ years of marketing experience in the credit card or financial services industries
• 1.5+ years of total marketing experience, preferably in credit card, financial services, or retail industry
• 4+ years of project management experience
• 4+ years of marketing experience in the credit card or financial services industries
• 2+ years of SEO experience

Desired characteristics

• In-depth understanding of marketing tools and methodologies
• Familiar with traditional consumer marketing channels as well as online and social media
• Retail, credit card, or other financial services marketing experience
• Strategic thinking with ability to develop and implement actionable plans to drive business results
• Ability to influence across all levels of the organization
• Strong analytical skills (segmentation, targeting, ROI, results testing)
• Champion of marketing metrics and program measurement (incremental sales calculation, campaign profitability, break-even analysis)
• Ability to interact effectively with key clients and sales teams
• Proven accountability for business results — executes against plan and delivers
• Ability to manage multiple projects/initiatives simultaneously
• Detail-oriented with strong project management skills
• Strong presentation skills