Marketing Specialist

Responsibilities

• Serve as marketing resource for the Division Marketing Leads in the Florida Region
• In conjunction with Division Marketing Leads, strategically plan the annual, quarterly and monthly marketing efforts to include incentive promotions, community marketing and agent outreach
• Develop and execute marketing collateral and campaign materials; ensure adherence to brand standards
• Perform periodic website audits and ensure content is accurate and up-to-date; provide strategic suggestions for marketing positioning and content
• Support divisional, regional and national marketing initiatives including special projects as requested
• Assist with coordination of planning and execution of agent events
• Aid in content planning and posting on division social media channels
• Responsible for some departmental administrative tasks including vendor set-up and contracting

Qualifications

• Bachelor's degree in Marketing or related field
• 3+ years of marketing experience, preferably in homebuilding or real estate
• Excellent written, verbal and interpersonal communication skills with strong attention to detail; ability to write copy, edit and proofread materials for grammar and content
• Demonstrated experience managing corporate social media platforms
• Advanced computer skills with proficiency in MS Office applications (Word, Excel, PowerPoint), eblast systems, photo editing, website management systems, content management systems; Adobe Creative Suite applications a plus
• Results-oriented, highly organized and flexible with the ability to prioritize multiple projects and meet deadlines, often with frequent interruptions and changing circumstances, in a high-volume, fast-paced work environment
• Experience managing relationships with marketing-related vendors
• Self-directed; takes initiative, proactively addresses challenges
• Strong team player with the ability to work well within cross-functional teams
• Ability to travel to Jacksonville, Orlando, Tampa and South Florida markets as needed

Overview

Meritage Homes is seeking candidates who are excited about furthering their careers and bringing their authentic self every day to be part of an inclusive organization. Meritage is committed to building energy-efficient and affordable entry-level and first move-up homes across the US. The company is looking for professionals who are self-starters and want to help its organization grow by providing new and innovative ideas. When joining Meritage Homes, you and your career can benefit in several ways, including:

• A work environment that encourages creativity and innovative ideas from every level
• An organization that lives by its core values everyday
• A team atmosphere where every individual is considered a vital asset
• A state of the art technology to provide an optimal working environment
• A competitive pay structure
• Strong benefits
• Flexibility in work-life integration
• A team-oriented environment where all individuals play an integral role in the company
• Opportunity to further your career in a growing national organization
• Maintain a competitive drive to be the best