Marketing Specialist
LF Driscoll · Bala-Cynwyd, PA · Yesterday
Full-time
About the role
The marketing specialist works in a fast-paced, deadline-driven environment to deliver best-in-class proposals, presentations, qualifications packages, and other marketing materials as needed. The role works closely with the marketing team, construction professionals, and senior leaders.
Responsibilities
- Support the Pursuit of New Business (65%):
- Manage, plan, organize, coordinate all elements of proposal development through submission;
- Includes analyzing RFP/Q, outlining the RFP/Q, and facilitating kick-off meeting with pursuit team, developing the submission, enforcing RFP/Q guidelines, working with pursuit team to develop content, issuing drafts, incorporating reviewer comments, and preparing/submitting final package on time.
- Contribute to strategic direction for proposals and presentations.
- Develop customized, creative proposal/qualifications layouts and presentations using Brand Guidelines.
- Work with pursuit team to prepare for new project presentations/interviews.
- Produce deliverables that include slides and print/digital collateral.
- Coach and provide constructive reviews to pursuit team members during presentation prep.
- Direct coordination with pursuit partners as necessary.
- Promote collaboration and timely responses across disciplines (marketing, executives, project managers, superintendents, estimating, scheduling) to compose successful submissions.
- Maintain a thorough knowledge of LF Driscoll and STO Building Group’s markets, clients, projects, capabilities, staff, and primary competitors to support the development of pursuits.
- Act as a marketing resource for other STO Building Group companies as needed.
- Manage Assets & Content (20%):
- Write non-technical narratives/customize boilerplate narratives (firm profiles, resume descriptions, project profiles, etc.).
- Create new project resumes and profile pages.
- Cook up and maintain high volume of data information for projects, team members, market sectors, and project statistics in Open Asset, Cosential, Salesforce, and other information management tools.
- Cook up jobsite and project photography.
- Co-maintain LF Driscoll’s website content and social channels.
- Attend events for groundbreakings, topping outs, safety events, jobsite visits, and ribbon cuttings.
- Develop content and graphics for social media.
- Serve as an LF Driscoll & STO Building Group brand ambassador, enforcing proper application of our Brand Guidelines.
- Help organize social events for LFD Connects (LF Driscoll’s internal employee network).
- Collaborate with the marketing team to develop new ideas for marketing the LF Driscoll brand.
- Brand Management/Promotions/Communications (15%):
- Minimum Requirements:
- Bachelor’s degree preferred in Marketing, Communications, Architecture, plus three to seven years of related experience or demonstrated equivalency of experience.
- Three to five years of professional experience managing, coordinating, writing proposals in the AEC industry.
- Demonstrated proficiency in Adobe InDesign and Microsoft Office.
- Highly self-motivated, flexible, and resourceful.
- Detail oriented and organized, with exceptional prioritization and time management skills.
- Able to manage multiple concurrent deadlines.
- Able to maintain a calm and cool demeanor under stress or deadlines.
- Excellent writing, grammatical, and proofreading skills.
- Basic graphic design abilities.
- Experience with Cosential, Open Asset, Salesforce, Monday.com.
- Working knowledge in WordPress.
- Effective interpersonal skills and service role mindset.
- Able to give and receive constructive feedback.
- Understanding of AEC industry.
Qualifications
- Preferred Qualifications:
- Three to five years of professional experience managing, coordinating, writing proposals in the AEC industry.
- Demonstrated proficiency in Adobe InDesign and Microsoft Office.
- Highly self-motivated, flexible, and resourceful.
- Detail oriented and organized, with exceptional prioritization and time management skills.
- Able to manage multiple concurrent deadlines.
- Able to maintain a calm and cool demeanor under stress or deadlines.
- Excellent writing, grammatical, and proofreading skills.
- Basic graphic design abilities.
- Experience with Cosential, Open Asset, Salesforce, Monday.com.
- Working knowledge in WordPress.
- Effective interpersonal skills and service role mindset.
- Able to give and receive constructive feedback.
- Understanding of AEC industry.
Skills
- Proficiency in Adobe InDesign and Microsoft Office.
- Strong writing, grammatical, and proofreading skills.
- Basic graphic design abilities.
- Experience with Cosential, Open Asset, Salesforce, Monday.com.
- Working knowledge in WordPress.
- Effective interpersonal skills and service role mindset.
- Understanding of AEC industry.
Benefits
- Medical Insurance
- Dental Insurance
- Vision Insurance
- Health Savings Account
- Healthcare Flexible Spending Account
- Dependent Care Flexible Spending Account
- 401(k) retirement plan with employer match
- Life & AD&D Insurance
- Long-term Disability Insurance
- Short-term Disability Insurance
- Critical Illness Insurance
- Accident Insurance
- Hospital Indemnity Insurance
- Home & Auto Insurance
- Family Support
- Pre-tax Paid Parking/Public Transportation
- Paid time off: 2 Weeks for Non-Exempt and Three Weeks for Exempt
- Time Away Benefits
- 8 Paid Holidays
- Group Legal
- Employee Stock Purchase Plan
- Identity Theft Protection
- Group Legal
- Pet Insurance
- Employee Assistance Program
Pay
[Salary information will be provided upon interview]
Schedule
Hybrid/flexible schedule. Must live in the Philadelphia area and work in person in our Bala Cynwyd office 3-4 days a week.