Marketing Specialist
for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections when posting has real specific content. We need to parse the description. First, we have description about ISG Technology, then "Key Accountabilities Events & Tradeshows Email Marketing Social Media Client Testimonials MDF Management". Then "Job Summary: ..." then "What You Bring To The Position" (list of traits). Then "You Successfully Fulfill The Following Essential Duties And Responsibilities" with bullet-like sentences. Then sections about Creative Skills, Administrative Skills, Marketing Analysis Acumen, Collaborative Skills. Then "As a successful employee, you will demonstrate the following professional skills..." (list of skills). Then "Requirements" with bullet list. Then "You Will Follow The ISG Technology Core Values" with values list. Then "You are able to work in the following environmental and working conditions:" etc. We need to produce sections: maybe About the role (Job Summary), Responsibilities (duties), Requirements (education/experience), Skills (professional skills list), Benefits? Not present. Pay? Not present. Schedule? Not present. Qualifications? Could be same as Requirements? The instruction says use headings for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). We need to decide which sections to include based on content. We have Job Summary -> could be About the role. We have duties -> Responsibilities. We have requirements (education, experience, tools, driver's license) -> Requirements. We have professional skills list -> Skills. We have core values maybe could be Qualifications? But Qualifications often similar to Requirements. However we have core values separate; maybe we could put under Qualifications? But Qualifications heading is for qualifications like education, experience, certifications. The core values are not qualifications. Could we create a section for Values? Not in allowed headings list. So maybe we omit core values or incorporate into Skills? But better to follow instruction: only use those headings; if content doesn't fit, we may omit. The core values could be placed under Skills? Not ideal. Could we treat core values as part of Skills? Probably not. Could we omit core values entirely? The instruction says preserve ALL substantive information; do NOT invent or summarize away detail. So we must keep core values info somewhere. If we don't have a heading for it, we could embed it in a
under an existing section like Skills or Requirements? But that might misrepresent. However we could create a section with heading "Qualifications" and include core values there? But qualifications usually about education/experience; but we could still include core values as part of qualifications? Might be acceptable as long as we preserve info. The instruction: "Use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It gives examples but not exclusive; we could use other headings? It says use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Likely they expect only those headings. So we need to map content to those headings.
We have:
- About the role: Job Summary + maybe description of ISG Technology? The intro about ISG Technology could be considered About the role? Might be okay.
- Responsibilities: duties list (creative skills, administrative skills, marketing analysis acumen, collaborative skills). Also maybe "Key Accountabilities Events & Tradeshows..." but that seems like a list of accountability areas; could be part of responsibilities.
- Requirements: education, experience, tools, driver's license.
- Qualifications: maybe core values? Or maybe we could treat "You Will Follow The ISG Technology Core Values" as Qualifications (i.e., cultural fit). Could be.
- Skills: professional skills list (Oral Communications, Written Communications, etc.)
- Benefits, Pay, Schedule: not present, so omit.
We must not create empty sections.
Thus output HTML with sections: About the role, Responsibilities, Requirements, Qualifications, Skills.
We need to use for each heading, then content:
for each heading, then content:
for prose,
- for lists.
We need to preserve all substantive information; not invent or summarize away detail. So we need to include details like bullet points exactly as given.
We need to remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, application instructions. The text doesn't seem to have those.
We need to ensure we don't repeat job title as heading.
We need to not put Job ID/requisition numbers as headings.
Now craft content.
First, About the role: combine the introductory paragraphs about ISG Technology and Job Summary.
Original:
"Description About ISG Technology At ISG Technology, we're unlocking possibilities for our clients by providing IT services that help drive business growth. We're freeing them from the burdens of day-to-day IT maintenance, securing their networks, protecting their data and helping them design, implement and manage their IT infrastructure. And we've been doing it for over four decades. Join in on the Success As part of the Twin Valley Family of Companies and a fourth-generation family business, ISG Technology has grown and evolved into a recognized leader in the Midwest by aligning our success with the long-term success of our clients. We are consistently recognized in CRN’s Top Managed IT Service Providers in the nation, most recently as part of the Security 100 for excellence in managed security offerings. But all those accolades take second stage to our Customer Satisfaction Scores (CSAT), which have consistently been 97% while our Net Promoter Score is 77, compared to the industry average of 47. If you're the type that takes pride in providing world-class support, you may have what it takes! Key Accountabilities Events & TradeshowsEmail MarketingSocial MediaClient TestimonialsMDF Management Job Summary: The Marketing Specialist is a key player in supporting the organizational sales and marketing transformation. The Marketing Specialist plays a pivotal role in implementing a modern sales and marketing plan that generates demand, enables the salesforce, and builds the ISG Technology brand as the preferred IT solutions provider in the area."
We need to keep all that. Might be a bit long but okay.
We'll put that in
maybe multiple paragraphs. Then Responsibilities: list of duties. From "You Successfully Fulfill The Following Essential Duties And Responsibilities" then bullet-like sentences: - Developing, implementing, and tracking marketing programs such as email, social media, or digital campaigns, events, webinars, etc. - Managing Hubspot CRM and marketing automation tools. - Developing and/or outsourcing the development of thought leadership marketing content in the form of white papers, newsletters, press releases, webinars, blogs/social posts, etc. - Developing and creating marketing materials, such as sales and product collateral, and ensure brand guidelines are met. - Planning, organizing and executing customer events and tradeshows as well as internal events for employees. - Writing, proofreading, and editing creative and technical content across different mediums. Then "You Will Utilize Your ADMINISTRATIVE SKILLS To Efficiently Manage a marketing budget, including co-op marketing budgets with strategic technology partners." Then "You Will Utilize Your MARKETING ANALYSIS ACUMEN To Review and report on the performance and efficiency of campaigns and programs. Conduct market research and analyze trends to identify new marketing opportunities." Then "You Will Use Your COLLABORATIVE SKILLS To Work with external agencies and vendors to execute marketing programs. Work with the marketing team and other internal customers to deliver and execute innovative and high-quality work product and projects. Support the Company by completing all other job duties assigned." We could combine these into a single list under Responsibilities. Now Requirements: list: - Bachelor's degree in business administration, marketing, communications, or a related field required. - A minimum of 3-5 years of experience in marketing. - Strong competency in various marketing and analytics tools such as Hubspot or Adobe Creative Suite, Google Analytics, CRM systems (e.g. Salesforce), and content management systems. - Experience in office productivity software (email, calendar, word processing, spreadsheets, presentation software, etc.). Strong proficiency in Excel is highly preferred. - Hold and maintain a valid driver’s license; driving record must meet the criteria of ISG’s insurance carrier for acceptance of coverage. Now Qualifications: core values list. From "You Will Follow The ISG Technology Core Values" then list: - Humor & Fun: We believe it’s important to take time outside of work to spend time with family and keep the wind in our sails. We collaborate and value sharing our unique perspectives. We’re inclusive and create activities that align with people’s interests and passions. - Resilience: We pride ourselves in meeting high-pressure challenges. We never quit and demonstrate the ability to see daunting assignments through … successfully. - Lead by Example: We demonstrate courage in having crucial (and sometimes “tough”) conversations. We are reliable and highly accountable in our use of systems and tools. - Continuous Improvement: We’re creative thinkers who can adapt to evolving situations. We’re humbly confident, know our stuff, are willing to coach and be coached. We’re willing to make “healthy” self-sacrifices for the greater good. - “Team First” Initiative: We are pro-active and stay on top of training and certifications. We willingly take on more responsibility if we see a need and can assist. We view individual accountabilities as representing the whole team. We need to preserve that exactly. Now Skills: list of professional skills: - Oral Communications – Speak clearly and persuasively in positive and negative situations; respond well to questions; demonstrate group presentation skills and participate in meetings. - Written Communications – Write clearly and informatively, edit work for spelling and grammar; present numerical and statistical data effectively and read and interpret written information. - Customer Service – Respond promptly and courteously to customers’ requests for service and assistance; manage difficult or emotional customer situations. - Presentation – Deliver business, non-technical, and limited-technical presentations to audiences of 20-150 individuals. - Leadership – Lead people and get results through others in a positive and inspiring manner. - Management – Organize and manage multiple priorities. - Ethics – Treat people with respect; keep commitments; inspire the trust of others; work with integrity and ethically; upholds company values. - Organizational Support – Follow company policies and procedures and complete other duties as assigned. - Judgment – Include appropriate people in decision-making process. - Interpersonal Skills – Maintain confidentiality; keep emotions under control; listen well. - Strategic Thinking – Develop strategies to achieve organizational goals; analyze market and competition; identifies external threats and opportunities and adapts strategy to changing conditions. - Planning and organization – Prioritize and plan work activities; use time efficiently; plan for additional resources; set goals and objectives; organize or schedule other people and their tasks. - Professionalism – Approach others in a tactful manner; react well under pressure; treat others with respect and consideration regardless of their status or position; accept responsibility for own actions; follow through on commitments. - Adaptability – Adapt to changes in the work environment; manage competing demands; deal with frequent change, delays, or unexpected events. - Detail & Task Oriented – Manage and follow through on multiple tasks, items and communications in a timely manner. We need to keep the exact phrasing. Now we need to output HTML fragment only. We'll structure:
About the role
... (maybe multiple paragraphs)
Responsibilities
- ... ...
Requirements
- ... ...
Qualifications
- ... ...
Skills
- ... ...