Marketing Specialist
Goodwood Museum & Gardens · Tallahassee, FL · 3 wk ago
HybridFull-time
Industry: Premier event rental venue, museum, and gardens Location: Tallahassee, FL; onsite for training up to 6 months, then hybrid 2-3 days per week Schedule: 40 hours a week, Monday - Friday, including flex time for after-hours events Compensation: Annual salary and paid time off Summary of Mandatory Qualifications: Bachelor's degree in Marketing, Communications, or related field ORFour years of professional experience related to primary job dutiesAbility to work onsite in Tallahassee, FLAbility to attend events after standard business hours (flex time offered) : About us: Goodwood Museum & Gardens is a 21-acre historic property in Tallahassee, FL. Our goal is to connect our community as a setting where we preserve and share our history, enjoy the arts, and celebrate significant events in our lives. We strive to make Goodwood a landmark of local history and a premier event rental venue. About this position: The Marketing Specialist will assist in the development and execution of marketing and public relations strategies to support the brand development of Goodwood Museum & Gardens. This individual is responsible for developing, implementing, and managing strategic marketing and communication initiatives to enhance the visibility, reputation, and engagement of the organization. This full-time role requires high energy and creativity in order to successfully promote programs, events, and initiatives through digital and traditional media. As we are a small team, hands-on assistance with event planning and management is shared with every position, including the Marketing Specialist. : Essential Duties Of The Marketing Specialist Marketing/Communications Promote the museum, its programming, and events in digital, social, print, and broadcast mediaMaintain calendar for Goodwood eventsEnsure events are kept updated in all community calendars and advertise as necessaryWrite press releases and news articles about Goodwood programming and projectsManage social media platforms to promote engagement with targeted audiences and promote Goodwood events and programmingOversee Goodwood's website, Google AdWords, Facebook, and Instagram accountsSend twice-monthly emails to keep Goodwood supporters engaged and up to date on eventsAssist the Executive Director and Development Director as needed with membership and donor recruitment, acknowledgement, and record keeping Design Manage Goodwood's brand in all marketing, development, and fundraising materials; this includes social media presence, physical media, and advertisingDesign flyers for upcoming events, web materials, social media posts, and special materials for tours, development initiatives, fundraising, and moreCollaborate with a design firm for occasional large-scale design projects Programming/Events Assist the Executive Director and Director of Rentals and Special Events in implementing existing programs and creating new programsCoordinate with instructors and artists on behalf of GoodwoodBe the on-site contact for Goodwood-sponsored events and maintain records for all eventsOversee and schedule Event Assistants at Goodwood-sponsored wellness and cultural programmingThis includes scheduled evening hours for Goodwood events and sponsored events Facility Rentals In coordination with the Director of Rentals and Special Events, promote the availability of rental facilities with particular emphasis placed on increasing mid-week rentals Requirements In order to succeed in this position, we believe you should be proficient with: Design software (Canva, Adobe InDesign)MailChimpMETA SuiteLittle Green LightGoogle SuiteMicrosoft SuiteEventbritePhotography and photo editing softwareVideography A bachelor's degree in a related field, or comparable professional work experience is also required. Benefits Annual salary to be discussed with top candidatesA close-knit, collaborative teamA supportive and mission-driven work environmentPaid time offHybrid WFH schedule once training is complete (up to 6 months) At this time, we are unable to offer health or retirement benefits If you think you'd be a good fit, we'd love to see you apply! We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.