Marketing Specialist

Overview We are seeking a full-time Marketing Specialist at Garmin's U.S. headquarters in the Greater Kansas City area. In this role, you will be responsible for creating and executing assignments and tactics for marketing management and marketing project management. This role collaborates with marketing leadership along with sales, creative and product management teams. Essential Functions Develop insights and help analyze competitors and their positioning, advertising, PR, tradeshows, events, website, social media and other key componentsOwn and manage special marketing projects and initiatives, prepare full business plan with strategic and tactical detailsPrepare marketing briefs and manage the execution of the planCollaborate with sales and business development teams to support partnership announcements and develop co-marketing plans with strategic channel partnersManage and support key marketing initiatives by conducting research and gathering internal and external data for reviewOwn and send ongoing marketing reportingCreate and distribute reports that communicate activities planned along with metrics/lesson learnedSupport marketing management and creative on the development of marketing and sales tools such as collateral, product documentation, product brochures, sales presentations and training materialsCreate presentations, manage reporting tools and documentation of workflows and best practices across marketing initiativesManage and update product packaging and other materials when compliance or other changes are neededManage and review marketing and sales tools regularly to ensure customers and dealers have all relevant information and resourcesHelp coordinate promotional activities and support tradeshows and eventsAttend industry tradeshows, customer meetings and other events as required Basic Qualifications Bachelor's Degree AND a minimum of 2 years of marketing experience through full time employment or internshipExcellent academics (cumulative GPA greater than or equal to 3.0 as a general rule)Demonstrates a strong passion for Garmin, including its mission, products, values and successDemonstrates proficiency and strong aptitude for using consumer electronics devicesDemonstrates proficient Microsoft Office skills (PowerPoint, Word, Excel)Demonstrates exceptional time management and organizational skillsDemonstrated strong and effective verbal, written, and interpersonal communication skills with a demonstrated ability to influence at all levels of the organizationDriven problem solver with proven success in solving difficult problemsSelf-starter with the ability to drive initiatives autonomouslyDemonstrates effective presentation skillsAbility to travel up to 20% Desired Qualifications Bachelor's Degree in Marketing or Business Garmin International is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, veteran's status, age or disability. This position is eligible for Garmin's benefit program. Details can be found here: Garmin Benefits