Marketing Specialist

Position Overview

The Marketing Specialist will support and elevate the marketing team by advancing current programs and spearheading new initiatives. The ideal candidate is an eager, organized multitasker with a strong passion for marketing and background experience in campaign management, branding, social media, demand generation, or event promotion. This role demands a balance of big-picture strategic thinking and ground-level execution to deliver high-quality marketing collateral, web content, and ongoing communication efforts on time.

Essential Functions

• Develop and execute marketing strategies, including webinars, email campaigns, PR, event promotion, and sales enablement resources.
• Develop and execute multi-channel campaigns designed to strengthen vendor/partner alliances and drive customer acquisition.
• Collaborate with Sales, Strategic Development, and Leadership teams to build cohesive messaging and content.
• Maintain and curate the central repository of marketing collateral, presentations, digital assets, and web content.
• Update corporate web pages and marketing materials to align with current campaign objectives and brand guidelines.
• Track campaign performance metrics, compile analytics reports, and help measure overall campaign effectiveness and provide recommendations.
• Monitor project timelines, deliverables, and team action items to keep marketing initiatives on schedule.
• Coordinate vendor invoicing, track marketing expenses, and support budget management alongside finance.
• Other duties as assigned.
• Uphold Four Inc.’s core values and guiding principles in all interactions, decisions, and responsibilities.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2+ years of marketing experience, preferably in technology, government contracting, or partner/channel environments.
• Experience executing digital marketing campaigns, including email, social media, and content marketing.

Preferred Qualifications

• Experience with marketing automation platforms (HubSpot), CRM tools, and analytics reporting (Google Analytics).
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• Excellent written and verbal communication skills.
• Highly organized, collaborative, and results-driven.

Physical Requirements

The work is generally sedentary and performed in an office or remote setting; however, some travel to government or partner sites may be required. The position may require:

• Visual acuity to view computer screens, read technical documents, and perform data analysis and data entry.
• Ability to sit or stand for extended periods.
• Manual dexterity sufficient to operate a keyboard, mouse, and other office equipment.
• Occasional lifting or carrying of equipment, boxes, or documents (typically under 40 lbs).
• Ability to hear and speak clearly in virtual and in-person meetings.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.

About The Company

Four Inc. is a public sector technology provider with a long history of delivering exceptional results in the federal marketplace. We specialize in providing software solutions to U.S. government agencies, helping them modernize, secure, and optimize their mission-critical operations. With a proven track record of success and a strong, collaborative culture, we are expanding our team to continue driving innovation and digital transformation in the public sector.