Marketing Specialist

Role Overview

You will represent Eleana during client consultations and help identify opportunities that align with our services and long-term client goals.

Responsibilities

• Attend scheduled Zoom or Google Meet consultations with prospective or existing clients
• Follow Eleana’s consultation and discovery framework
• Ask structured discovery questions to better understand business needs
• Identify opportunities related to:
  • SEO
  • Social media marketing
  • Branding
  • Website improvements
  • Print marketing
  • Digital advertising
  • Customer engagement
• Prepare concise Strategic Recommendation Reports including:
• Client goals
• Current challenges
• Gaps identified
• Recommended services
• Suggested priorities
• Affiliate with:
• SEO optimization
• Keyword research
• Basic on-page SEO improvements
• Social media planning and content coordination
• Marketing campaign recommendations
• Marketing roadmap development
• Collaborate internally on service recommendations and project direction
• Affiliate with assigned marketing tasks and campaigns

Ideal Candidate

• 2+ years of marketing experience (agency experience preferred)
• Strong understanding of SEO fundamentals and best practices
• Experience with social media marketing and content planning
• Understanding of marketing strategy and customer positioning
• Strong communication skills, professional and confident
• Comfortable leading client discovery conversations
• Able to identify business growth opportunities
• Comfortable working with small business clients
• Excellent written English and organizational skills
• Reliable, responsive, and able to work independently

Bonus Qualifications

• Experience with CRM systems
• Experience with WordPress or website platforms
• Familiarity with Google Analytics or Search Console
• Experience creating marketing roadmaps or campaign plans
• Graphic design or branding familiarity
• Experience managing or contributing to multiple client accounts

Structure and Compensation

• Part-time / Independent Contractor
• Remote
• Flexible scheduling
• Paid hourly
• Consultation calls scheduled as needed
• Initial workload may vary based on active client projects
• As our client base continues to grow, additional hours and responsibilities may become available