Marketing Specialist

About the role

We are seeking a versatile, detail-oriented Marketing & Visual Communications Coordinator to support EDETEK's marketing, visual communications, and business development activities. This role will assist with the development of social media and marketing content, creation and organization of visual assets, coordination of industry events, and collection of industry and competitive information. Working with subject matter experts and functional leaders, the coordinator will help translate complex clinical and technology concepts into clear, accurate, and visually compelling communications for internal and external audiences. Location Princeton, NJ preferred; open to remote or hybrid work arrangement depending on qualifications.

Responsibilities

• Plan, draft, coordinate, and publish targeted organic social media campaigns, primarily on LinkedIn, supporting thought leadership, product launches, conferences, publications, and company milestones
• Support for white papers, case studies, brochures, website content, webinar materials, email campaigns, conference messaging, executive thought leadership, and product collateral
• Write engaging, clear copy tailored to life sciences professionals, including clinical development executives, clinical operations, data management, biometrics, statistics/programming, R&D technology, regulatory/quality, and biotech/pharma leadership
• Participate in corporate branding and messaging initiatives such as website updates and press releases
• Develop and enhance executive presentations for prospective clients, partners, investors, conferences, webinars, and internal strategic communications
• Design, organize, and maintain a centralized library of infographics, process