Marketing Specialist

Key Responsibilities

• Plan, develop, and execute marketing and promotional materials in coordination with company leaders and sales teams
• Design, review, edit, and finalize layouts for brochures, flyers, ads, and other marketing assets
• Create and manage digital, social media, and content marketing strategies
• Maintain and optimize websites for usability, performance, and SEO
• Coordinate online and print advertising placements, including timelines, pricing, and specifications
• Track, analyze, and report on marketing performance using KPIs and analytics tools
• Manage and optimize Google Ads, search marketing, and digital campaigns
• Assist with trade show planning, logistics, budgets, and travel arrangements
• Collaborate with web developers and vendors to enhance online visibility and engagement

Qualifications

• A strong understanding of marketing principles and campaign execution
• Experience with graphic design tools and digital advertising platforms
• Working knowledge of Google Ads, Google Analytics, and related tools
• Website design and optimization experience
• Excellent written and verbal communication skills
• Strong organizational, time management, and problem-solving abilities
• A professional, customer-focused mindset and openness to feedback
• Video production, editing, or drone camera operation experience preferred

Work Environment

• Regular collaboration with owners, leadership, co-workers, vendors, and customers
• Mix of office-based work and occasional travel for marketing content creation
• Hands-on role with real impact and visibility across the company
• Stable, full-time position with room for professional growth

Why Join EBM?

• Opportunity to work with multiple growing brands under one organization
• Collaborative, team-oriented environment
• Hands-on role with real impact and visibility across the company
• Stable, full-time position with room for professional growth
• Eligible for EBM’s full-time benefits package, which includes competitive health, dental and vision insurance, 401(k), and paid time-off offerings