Marketing Specialist

We need to output only HTML fragment, using

for section headings (About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). We need to include sections only if posting has real specific content. The posting includes: company info, hybrid remote schedule, key roles, key responsibilities, key requirements (education, experience, skills and abilities, competencies, working conditions). Also benefits info: wage and benefits package, medical/dental/vision, 401k, vacation/sick leave. Also pay? Not explicit pay amount. So we should not create Pay section unless posting states pay. It does not give salary figure, so omit Pay. Benefits: we have details, so include Benefits section. Schedule: we have hybrid remote schedule details, so include Schedule section. About the role: we have description of role (Key Roles). Could be "About the role". Responsibilities: we have Key Responsibilities. Requirements: we have Education, Experience, Skills and Abilities, Competencies, Working Conditions. Could combine into Requirements section (maybe include Qualifications? but we can just use Requirements). Skills: we could separate Skills section but we have skills within Requirements. Might be better to have Requirements (education, experience) and Skills separate. However we must not create thin sections. Let's see: we have Education, Experience, Skills and Abilities, Competencies, Working Conditions. Could group Education+Experience as Requirements, Skills and Abilities as Skills, Competencies maybe part of Skills or Requirements. Working Conditions maybe part of Requirements or separate? The instruction: use headings for those specific names if content exists. We can decide to include About the role, Responsibilities, Requirements, Skills, Benefits, Schedule. Possibly also Qualifications but we can skip if covered. We must not repeat job title as heading. No Job ID. We must preserve all substantive information. Must not invent or summarize away detail. Must not include boilerplate like EEO, cookie, navigation, legal, scam-warning, duplicated lines, application instructions. The posting includes "EKPC is an Equal Employment Opportunity Employer" - that's boilerplate EEO, should be removed. Also "For more information on our plentiful benefits package visit our website at https://www.ekpc.coop/work-ekpc" - that's application instruction? It's a link for more info; maybe considered application instruction? It's not exactly instruction to apply, but it's a link for more info. Might be considered boilerplate? The instruction: remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. That link is likely application instruction (more info). Safer to remove it. Also "Hybrid Remote Schedule" heading is present; we will incorporate into Schedule section. We need to preserve all substantive information: company info, mission, benefits details, hybrid schedule, key roles, responsibilities, requirements (education, experience, skills and abilities, competencies, working conditions). Must not lose any. We need to format using

for each section heading, then content: use

for prose,

• for lists. We need to decide how to structure lists. Let's extract sections: About the role: Could be a paragraph summarizing role: "The Marketing Specialist provides technical and marketing program support to EKPC member systems and EKPC’s Member Services department. The position administers the tracking platform system that monitors Distributed Energy Resources (DER) program performance, rebates, advertising and sponsorship spends and provides program support and analysis. This position provides support for all marketing and branding programs and corporate sponsorships." That's from Key Roles. Responsibilities: list each bullet from Key Responsibilities. Requirements: maybe include Education and Experience as subpoints? Could be a
  with items: Education: Bachelor’s Degree...; Experience: Three (3) years...; Experience in communications... etc. But we need to preserve details. Could separate Education and Experience as separate

  or

  . Use
  for list of duties/requirements/benefits. So for Requirements we can make a
  with each requirement as
  • . Include Education, Experience, Skills and Abilities, Competencies, Working Conditions? But Skills and Abilities maybe better as Skills section. Let's create sections: - About the role (

    About the role

    ) with paragraph(s). - Responsibilities (

    Responsibilities

    ) with
    . - Requirements (

    Requirements

    ) with
    for Education and Experience. - Skills (

    Skills

    ) with
    for Skills and Abilities list. - Benefits (

    Benefits

    ) with
    for benefits details. - Schedule (

    Schedule

    ) with

    for hybrid remote schedule. We must not include Pay section. Check that we preserve all substantive information: Company info: Should we include that? It's not under any heading but is substantive. The instruction: "Preserve ALL substantive information". Where to put it? Could be a preamble before headings, as a

    . Since no heading for company info, we can just include a paragraph at start. Thus output: start with a

    containing EKPC Company Information paragraph(s). Then headings. Let's extract company info paragraph: "EKPC Company InformationLocated in the heart of the Bluegrass state, East Kentucky Power Cooperative is a not-for-profit generation and transmission (G&T) electric utility with headquarters in Winchester, KY which is just a short distance from Lexington. Our cooperative has a vital mission: to safely generate and deliver reliable, affordable and sustainable energy to our 16 owner-member cooperatives serving more than 1.2 million Kentuckians across 89 counties. We're leaders in environmental stewardship and we're committed to provide power to improve the lives of people in Kentucky.As passionate as we are about providing smart energy solutions, we are equally excited about people. We strive to cultivate connected workplaces where great ideas are born and rewarding careers are built." We need to split into readable sentences, maybe two paragraphs. Now Benefits details: "EKPC offers a wage and benefits package that ranks among the best in the state. There is no waiting period on our medical, dental and vision insurance plans so you are covered on day one, and the dental plan is free for employees. Our generous 401(k) retirement plan allows employees to start contributing to their plan after a month of service, and after 3 months of service, EKPC will automatically contribute 6.5% of base wages AND match employee contributions up to 4.5%. Our competitive vacation and sick leave package starts day one to allow for flexibly and a healthy work-life balance." We should keep that. Schedule details: "Hybrid Remote ScheduleThis role has the option to be a blend of remote and onsite work if department and business needs allow and with approval from direct supervision. Our hybrid remote work schedule combines three (3) days on premises with up to two (2) days remote." We need to format as paragraph. Now Responsibilities list: need to capture each bullet from "Key Responsibilities". Let's list them: - Provides DSM, DER, DLC, and marketing program support to member systems including program needs assessment, technical research/support and program implementation. - Serves as a resource for technical information and support concerning DSM, DER, DLC and member advertising programs. - Assists member systems with enrollments in DSM, DER, DLC and marketing incentive tracking/reporting platform. - Implements and coordinates Co-op Connections program monthly reports and answers questions concerning program participants, offers and performance, and answering questions for member systems. - Implements and coordinates EKPC’s school program with freelance instructor, including scheduling, promotion and answering questions for member systems. - Serves as coordinator for EKPC’s Annual Meeting and assists with EKPC Board Member needs, including ordering materials for service awards and promotional items. - Oversees the online tracking program for transfer payments to member systems, including large budgets each month with approval of each enrollment and verification of correct/honest reimbursement requests. - Oversees, maintains, and prepares reports through the online and advertising tracking platform for member cooperatives and EKPC. - Trains student worker and oversees responsibilities/performance of student. - Serves as back-up for Corporate & Technical Department’s DSM Program Manager on Direct Load Control (DLC) program. - Assists with the research and evaluation of new or proposed sponsorships, advertising, and marketing. - Analyzes and provides reports on advertising campaigns. - Serves as key contact for EKPC’s member services meetings, local special events, etc.; coordinates facilities, budgets, speakers, and exhibitors. - Serves as budget gatekeeper for Member Services Department and provides input on annual budget. - Maintains relationships with member system employees to ensure their needs are met on marketing, DSM, DER, DLC programs. - Coordinates and/or assists in marketing/advertising-related training programs for member systems. - Creates monthly reports for Cooperative Solar and Virtual Energy Assessment programs; reviews data and coordinates the shipping and delivery of materials to end-use members. - Provides planning assistance for corporate marketing strategy. - Serves as safety representative/liaison with corporate safety initiatives and projects for Member Services Department, including yearly calendar, safety newsletters, etc. - Trains new EKPC and member system employees who use the online tracking platform. - Provides proofreading support on communications and marketing assets. - Performs other duties as assigned. Now Requirements: Education and Experience. Education: "Bachelor’s Degree in related field (marketing, communications, public relations) preferred. An equivalent combination of education and experience may substitute." Experience: "Three (3) years of related experience.Experience in communications, advertising, marketing, or customer service-related services." We could combine as two

    • items. Skills and Abilities list: many items. Let's extract: - Knowledge of member system practices. - Knowledge of cooperative and utility marketing. - Knowledge of general bookkeeping practices. - Effective analytical skills. - Strong verbal, written, and listening communication skills. - Provides thorough and timely communication to leadership, peers, and stakeholders. - Excellent customer service and relationship building skills. - Excellent interpersonal skills and ability to work effectively with personnel throughout the organization, including external contacts. - Ability to work independently and in a team-oriented, collaborative environment. - Ability to effectively prioritize work, manage time, and adhere to deadlines. - Excellent documentation and recordkeeping skills. - Thorough organizational skills and attention to detail. - Ability to prioritize work and manage projects. - Thorough knowledge of Word, Excel, PowerPoint, etc. - Ability to learn and thrive in technology-related programs - Must exercise complete discretion, maturity, and confidentiality in handling information and records. Also Competencies list: Customer Focus, Building Partnerships, Technical/Professional Knowledge and Skills, Planning and Organizing, Initiating Action. Working Conditions: "Usual office conditions apply to this position with very often lifting up to twenty (20) poundsRegular in-state travel with some out-of-state travel.Work outside of normal hours will be required.Must maintain valid driver's license.Must wear personal protective equipment as appropriate." We need to preserve that. Could be placed under Requirements or maybe a separate section? But we have no heading for Working Conditions in the allowed list. Could include under Requirements as part of
      . Or we could add a separate section "Working Conditions" but not in allowed headings list; instruction says use

      for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It implies we should only use those headings; other headings not allowed. So we must fold Working Conditions into one of those headings, likely Requirements. Similarly Competencies could be folded into Skills or Requirements. Thus Requirements section will include Education, Experience, Competencies, Working Conditions maybe as separate

      items. Skills section will include Skills and Abilities. Now ensure we don't include boilerplate: EEO line removed. Also the link for benefits removed. Also maybe "Hybrid Remote Schedule" heading we will not use as heading but incorporate into Schedule section paragraph. Also remove duplicated lines: I see some duplicated like "answering questions for member systems" appears twice in one bullet; we keep