Marketing Specialist

What You'll Do

• Manage execution and communication of promotional programs and vendor-driven programs that drive awareness and engagement across all customer touchpoints (in-store and digital)
• Social media content creation to support weekly deals in addition to calendar development, post scheduling, and publishing
• Assist with community engagement, responding to comments and messages in a timely manner
• Partner with department leadership and media agency to optimize the performance of paid media in support of priority promotions week to week.
• Collaborate with category management and creative teams to create social content (organic and paid) that promotes weekly ad sales and events.
• Communicate to stores weekly ad communications for ad themes, signage and merchandising priorities.
• General weekly ad support including proofing & auditing for accuracy.
• Assist with content publishing & creation on social channels.
• Collaborate with and provide direction to the design team to produce marketing materials
• Provide copywriting support across marketing channels.
• Provide support in tracking and analyzing performance metrics
• Other duties as assigned.

What We Need From You

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 3+ years of experience in retail marketing, advertising, or content planning, preferably within the grocery or consumer goods industry.
• Strong communication and cross-functional collaboration skills
• Experience working cross-functionally with creative teams, procurement, operations, and store associates to ensure campaign execution.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Proficiency in marketing tools and content scheduling tools. Sprout Social experience a plus.

What's in it for you

• Health and retirement benefits including medical, dental, short-term and long-term disability, 401(k) with company match, FSA, and life insurance.
• Hybrid work schedule and flexibility
• Weekly pay
• Paid time off including vacation, personal days, and sick days.
• Employee Assistance Program for you and your family to assist in many of life's challenges, from short-term counseling to legal and financial guidance.
• Associate-only savings, free products, bonus points, sweepstakes and more - being a part of our team has its perks with Dierbergs Rewards.
• Wellness initiatives and volunteer opportunities to keep you healthy, engaged and involved.
• Rewards, recognition and appreciation programs and events to spotlight you AND your exceptional talents.