Marketing Specialist

About the role

We are an industry-leading marketing agency that delivers measurable results through strategic SEO/AI Search, paid media, and content creation. Founded in 2017, Compose.ly was born from a team of entrepreneurs and content marketing experts with a proven track record of building successful businesses. Compose.ly is a rare thing — a growing, profitable startup that has yet to take any outside investors. We’ve built this business through grit, hard work, and smart decision-making. We're organized, experienced, and in growth mode, and we are looking for fellow entrepreneurs to join our team.

Responsibilities

• Develop and implement demand-generation and brand-awareness campaigns to attract new qualified leads and improve brand visibility for B2B or B2C brands.
• Design and execute omnichannel campaigns by managing the marketing content calendar, ensuring alignment and timely execution across teams and channels like emails, social, paid ads, and website copy.
• Utilize our reporting tools (including CRM data) to monitor, analyze, and report on the effectiveness of marketing campaigns, optimizing strategies based on data-driven insights.
• Sustain brand consistency across all deliverables, upholding brand integrity.
• Proactively identify and resolve issues that impact marketing performance, using a combination of strategic foresight and tactical execution.

Requirements

• Experienced, with a proven track record of campaign strategy, execution, testing, and optimization
• A wordsmith that appreciates the value of well-written copy, content is at the core of who we are, after all
• Passionate about design and aesthetics for all marketing assets
• Curious about the future of AI and AEO. Both in using these tools to create high-quality deliverables and the evolving client behavior of using AI for search
• Able to translate performance data in a way that clients will understand and value
• Highly focused, customer-centric, and willing to set lofty targets you know you can achieve
• A strong communicator, committed to cross-team collaboration and efficient time management
• Entrepreneurial in spirit, with a desire to help solve client problems
• Experience developing and implementing growth marketing strategies for a high-growth B2B agency or brand
• 3+ years’ experience in marketing or demand-focused roles
• Comfortable with reporting and a bias for data-driven approach
• Ability to identify trends, insights, and opportunities to continuously maximize opportunities for growth
• Experience utilizing marketing tools like Hubspot, Google Analytics, Google Search Console, SEMrush/Ahrefs, Webflow, AI tools, etc.

Qualifications

• Great medical, dental, and vision plans
• Life & disability
• 401k retirement plan
• Unlimited PTO and 11 paid holidays
• Annual educational stipend towards your professional growth

Skills

• Data analysis
• SEO
• Content creation
• Marketing automation
• CRM systems
• Google Analytics
• AI tools

Benefits

• Great medical, dental, and vision plans
• Life & disability
• 401k retirement plan
• Unlimited PTO and 11 paid holidays
• Annual educational stipend towards your professional growth

Pay

• Competitive salary

Schedule

• Full-time