Marketing Specialist

About the role

The Marketing Specialist supports the execution of integrated marketing programs for Catalent’s Clinical & Specialty Services (CSS) portfolio, driving brand awareness, lead generation, and commercial effectiveness. This role partners cross-functionally with marketing, sales, and operations to deliver high-quality, customer-focused marketing initiatives aligned to CSS strategic priorities. The position reports to the Head of Marketing & Strategy, Clinical & Specialty Services.

Responsibilities

• Execute multi-channel marketing campaigns (digital, content, email, paid media, webinars, events) aligned to CSS priorities
• Coordinate campaign timelines, deliverables, and materials to ensure consistent, on-time execution
• Support localization and deployment of global campaigns across target segments and regions
• Contribute to foundational marketing activities including market landscaping, marketing planning, Voice of Customer (VOC) initiatives, and development of unique value propositions and client-centric messaging (UVPs)
• Coordinate with SMEs and Central Technical Writers to execute high-quality marketing content (case studies, presentations, webinars, and digital assets)
• Translate technical capabilities into clear, compelling customer-facing messaging
• Contribute to the coordination of CSS-related digital marketing tactics, including website content, landing pages, and campaign assets
• Support planning and execution of CSS site and regional customer events, webinars, and liaise with Corporate Event Marketing as required for CSS participation at conferences and industry-related events
• Track and report on key CSS marketing KPIs (engagement, lead generation)
• Contribute to insights and recommendations to improve campaign effectiveness and ROI

Requirements

• Bachelor’s degree in Marketing, Business, Life Sciences, or related field
• 5+ years of B2B marketing experience, preferably in pharma, CDMO, or life sciences
• Ability to translate business objectives and customer needs into clear, compelling marketing outputs across channels
• Proven ability to deliver high-quality, production-ready work with speed, consistency, and attention to detail
• Strong project management skills, with the ability to manage multiple priorities and deadlines
• Collaborative, cross-functional mindset with strong communication skills
• Analytical approach with ability to interpret data and improve performance

Why You Should Join Catalent

• Defined career path with annual performance reviews and feedback process
• Diverse and inclusive culture
• Potential for career growth on an expanding team within an organization dedicated to preserving and bettering lives
• Competitive paid time off plus 8 paid holidays
• Community engagement and green initiatives
• Medical, dental, and vision benefits effective day one of employment
• Tuition reimbursement