Marketing Specialist

Position Summary

The Marketing Specialist is a key contributor to Brin Glass Company's Brand Experience team, responsible for bringing marketing strategies to life through creative execution, sales enablement, digital marketing, and consistent brand experiences across the Brin family of companies. This role partners with teams across the organization to create high-quality marketing materials, manage websites and CRM platforms, coordinate internal and external communications, and support business growth through effective marketing operations.

Essential Duties And Responsibilities

• Support consistent execution of Brin’s brand standards across social media, websites, sales tools, presentations, internal communications, events, and client-facing materials to ensure a unified and polished brand experience.
• Create clear, engaging content for social media, email campaigns, website updates, print materials, employee communications, project highlights, and other marketing needs based on defined priorities and direction.
• Manage social media and digital platforms by scheduling approved content, monitoring engagement, responding to inquiries, and reporting opportunities to improve performance.
• Maintain website content to ensure accuracy, timeliness, and consistency, including project pages, blog/news updates, landing pages, basic SEO details, and other company information.
• Support sales and client-facing teams by developing and maintaining proposal assets, presentations, case studies, project sheets, and other sales enablement materials as directed.
• Capture and organize photos, videos, employee stories, project updates, and culture content for use across marketing, recruiting, sales, and internal communications.
• Maintain marketing resource libraries so brand assets - including logos, templates, photos, case studies, and collateral - are organized, accurate, and easily accessible for team use.
• Track basic marketing performance across social media, website, email, and campaign activity, and share reporting insights to support ongoing improvements.

Requirements

• Strong writing, editing, and communication skills with the ability to turn ideas into clear, polished content for different audiences.
• Working knowledge of communications, branding, and content development best practices.
• Organized, detail-minded, and able to manage multiple marketing requests, timelines, and priorities without losing track of the details.
• Comfortable collaborating with sales, operations, recruiting, leadership, and other teams to gather information and move projects forward.
• Creative, proactive, and willing to bring fresh ideas while staying aligned with company goals, brand standards, and audience needs.
• Able to create and organize content such as social posts, employee stories, project updates, presentations, case studies, email content, and basic marketing materials.
• Comfort supporting photo, video, jobsite, employee, project, or culture content for use across marketing and communication channels.

Preferred Experience

• Social media scheduling, email marketing, website maintenance (updates, basic SEO, and analytics tools).
• WordPress, Canva, Adobe Creative Suite, Microsoft PowerPoint, or similar design, website, and presentation tools.
• Experience in construction, architecture, manufacturing, trades, B2B marketing, or professional services.

Physical Requirements

• Able to travel to company locations, events, jobsites, or client-related engagements as needed.
• Able to occasionally work outside typical office hours to support events, deadlines, or timely communication needs.

Pay and Benefits

We are an ESOP company. The pay range for the Marketing Specialist position is $62,000-$72,000 annually, depending on experience and qualifications. Brin Glass Company also offers a comprehensive benefits package, including health insurance, paid time off, retirement benefits, and opportunities for professional growth and development.